
Olga Kimalana
Head of CRO & UX
Follow along and learn how different seemingly insignificant details can change the user experience for the better and help you boost your sales!

Anna Ivukšāne
Senior UX Researcher
Anna started her career in the traditional marketing sector but quickly realized her interest in consumer behavior and research.
After getting an academic background in market research, she began a deep dive into user behavior analysis online, focusing on user testing and website optimization to deliver the best user experience.

Beate Jirgensone
UX Researcher
Beate is curious about people and their needs; she wants to learn how users think, understand their goals, and figure out why they behave as they do. By running user tests and optimizing websites, she wants to provide the best possible experience for users.
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Agnese Čākure
UX Researcher
Agnese enjoys thinking about how different people interact with the same website—what they find useful, what elements are distracting, and what would make their journey quicker and simpler. Previous work experience in the B2B sector has helped her understand the needs of people who use eCommerce for work. The main goal for Agnese is to make the customers feel that their needs are thought of and their time is appreciated.

Arseniy Sergeyev
CRO/UX Strategist
Arseniy is an ideator and problem solving facilitator. He invests his management skills and passion about behavioral psychology, science and technology towards creating seamless interaction experiences. He helps brands make more money by removing imperfections from users’ interactions with them and turning shopping into a more convenient experience.

Ekaterina Kovalevskaya
UX Researcher
Ekaterina is all about delivering a great UX, she’s innately curious, enjoys getting to know and understand others, and has an eye for design improvements and a knack for product thinking.

Janina Juskevica
CRO Specialist
After having studied business and finance, I soon realized that I would like to tie my career with something dynamic, analytical, creative, which as a cherry on top would also have a psychological aspect nearby - CRO was an impeccable blend perfectly encompassing all those areas. Helping businesses answer key questions - what, where & why -, as well as providing valuable and actionable insights for further user journey refinement is what keeps me motivated and enthusiastic about the work that I do.
Laura has notable experience in Linguistics and IT Project management.She has always tried to seek her career path that would combine psychology, languages, arts and technologies.
And as it unfolds, being a part of CRO & UX department in Scandiweb is the perfect match for Laura.

Patricija Rozenfelde
CRO & UX
Patricia has a good eye for details, which helps her to better design customer experiences and critically evaluate all aspects of e-commerce to achieve goals.Over the last 5 years, she has developed countless UX and CRO strategies for clients in various industries to improve the customer experience.Patricija is most happy when it is necessary to optimize the existing experience or develop a new user experience concept.

Tamari Giunashvili
CRO/UX Specialist
Tamari's main motto in life is "if you never try you will never know" which she likes to apply to her daily work as well. Discovering the ways human behavior affects and shapes digital space is always exciting and being part of the most dynamic industries in the world, makes her challenge herself all the time in order to deliver the best user experience.

Elene Minashvili
Marketing Project Manager
Elene believes correct communication is half word done. Therefore pays close attention to managing and establishing client relationship, coordination of projects. On the other hand facilitates the smooth and efficient communication between internal teams working on the projects.