Free resource

Fashion eCommerce industry insights

In this report, you will learn about
  • Fashion eCommerce industry size and global growth rate
  • Online fashion shopper behavior
  • Global major players
  • Key industry trends
  • Top Fashion eCommerce strategies for 2023
  • Industry threats
  • Future of Fashion eCommerce
The rising of Mobile eCommerce and omnichannel approach, hyper-personalization, AR/VR, visual & voice search are driving the Fashion eCommerce industry forward. However, volatile demand, logistics issues and the availability a lot of counterfeit products in the industry contribute to more difficult entry conditions for new sellers. In addition, the Fashion and Apparel industry has the highest return rate in eCommerce.

This research outlines the general dynamics of the Fashion eCommerce industry, considers the current industry situation by regions and the behavior of online fashion shoppers, highlights key industry trends as well as the barriers faced by major players, and the new opportunities.
Prepared by
Olha Cicek
Business Analyst


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We are scandiweb—a digital agency developing eCommerce solutions since 2003. To help our clients reach their full potential, we tailor custom growth programs to their unique business needs.

Over the last few years, we’ve been lucky to bring growth insights to bootstrapping startups and digital merchants as well as Fortune 500 enterprises who want to generate bigger revenues online, with projects for Walmart, Thomson Reuters, The New York Times, Happy Socks, Rockar Jaguar and Land Rover, Lafayette 148 NY, and Cervera, among many others. Now we think it’s time we started sharing our knowledge to help you bring your online business to the next level!