Email Marketing Services

More efficient than other marketing channels

Email marketing has a higher ROI (return on investment) than any other marketing method

Email marketing delivers higher conversion rates. According to multiple research, emails create 66% of conversions. It's 40x more efficient and effective than social platforms and other channels

Less cost compared to other marketing channels

Email marketing is less expensive and easier to use than traditional marketing methods

As it doesn't require a huge budget to promote it, there is no need to bid on ads or rely on glamorous video production, it's relatively cheap and easy

Brings brand awareness and loyalty

One of the best ways to increase brand recognition is through email marketing campaigns

You can engage in a dialogue with your customers by sending them information about your brand's mission, values, and products

Personalize your content

Marketers can produce tailored content for customers via email marketing by taking into account their purchasing habits, user journeys, behaviors, and other aspects

For example, if your customers enjoy a particular apparel design from your catalog, you can personalize emails by offering similar products

Get free consultation

Request free audit

What will the email marketing management process look like?

1. Full review of your email marketing process

Auditing all your email marketing efforts

Email marketing tech stack

Target audiences & email lists

2. Email marketing strategy

Your industry & competitor research

Full metrics reporting

Campaign calendar

3. Email deliverability optimization

Implementing best practices to get your emails into the primary tab

Audience segmentation and sending strategies

Mailing list hygiene

4. Email campaign preparation and launch

Email design

Copywriting

Lead capturing

5. Ongoing optimization and growth

Continuous monitoring

A/B testing

Audience list quality optimization and growth

Get free consultation

Request free audit

We have been thrilled to work with your team and hope to continue long-
term—you have been doing fantastic work!

Steve Mayne

Executive Commerce Director

It has been terrific working with a partner who is committed as I am to our brand. I look forward to seeing where it will take us, up higher, as always.

Florence Kiss

Senior Marketing Manager

scandiweb proved to be a good fit and we are very happy with the commitment and dedication from both our team and the company so far.

Victor Emilson

Team Lead / PO

FAQ

What is email marketing?

Email marketing is one of the most powerful marketing channels in the digital age. It is a form of direct marketing, as well as a form of digital marketing, that uses email to promote your business's products or services.

By integrating it into your marketing automation efforts, you can inform your customers about your latest products and offers and ensure that they are aware of them.

Depending on the type of marketing email you are using, it can also be a pivotal part of your marketing strategy regarding lead generation, brand awareness, building relationships, or keeping customers engaged between purchases through different marketing emails.

Why use email marketing services?

If you're looking for a fast, flexible, and cost-effective method of reaching new customers and retaining existing customers by encouraging repeat visits to your website, marketing your products or services through email is the way to go.

With email marketing, you can send targeted and personalized messages to your customers, thus drastically improving your brand awareness, customer retention, and even eCommerce revenue.

When businesses want to leverage email marketing potential, it requires dedicated people with knowledge about email strategy, best email marketing practices, and audience management, as well as copywriting and design skills. It's more efficient and cost-effective to rely on other service providers to ensure the email marketing is up and running as it should be.

How do email marketing services work?

Email marketing services work through the collaboration between eCommerce business and their email marketing service provider. It's not a one-way relationship, as both parties have to be aligned on the eCommerce business's goals and campaigns that should be carried out.

Email marketing services allow businesses to deliver promotional materials, product launches, campaigns, newsletters, and personalized offers directly to customers' inboxes. In addition, we take care of all the steps, from copywriting and design to scheduling, audience management & segmentation, strategy creation, execution, and personalization.

Are email marketing services useful in 2023?

Email marketing still is a very capable and effective tool for eCommerce businesses of all sizes, with email marketing revenue estimated to reach almost $10 billion worldwide by 2023.

Get free consultation

Request free audit

Email marketing management services

Drive more eCommerce revenue & customer loyalty with email marketing

Main benefits of email marketing

Email marketing is a powerful way to communicate with customers and users through most stages of the customer journey

More efficient than other marketing channels