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Puma decides to try headless PWA for its new store
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SIMPLY FAST UX

Puma decides to try headless PWA for its new store

ScandiPWA makes Mexican store the fastest one in PUMA group

Approach

  • Improve customer experience with better page performance and product selection features
  • Improvement of consistent Puma UX with transitions and animations available as part of Single Page Application 
  • 2 weeks to build an MVP on readymage.com with ScandiPWA theme applying PUMA brand guidelines
  • Map Mexico data structure to match requirements of PUMA Global

Highlights

PUMA is the first global brand to run eCommerce on ScandiPWA 
Data structure, GraphQL and Redux update to match Puma Global data structure requirements 
Integrations
  • Blackbird Content Manager
  • Adyen 3Ds development
  • Enhanced GTM setup
  • Klevu search with enhanced attribute management
Optimisation of time to interaction
and transition scenarios within
Single Page App

Results

95 days from project sign off to launch
Delivering Varnish cache to the edge with Fastly resulted in further 27% decrease of page contents and media loading time
80+ Lighthouse score without loading 3rd party scripts 
First orders received in 2 minutes after the launch
mx.puma.com
Security- and UX-oriented maintenance services for The MET store
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ECOMMERCE GROWTH TEAM AND 24/7 SUPPORT

Security- and UX-oriented maintenance services for The MET store

Code audit, functionality upgrades, and UX optimization

Approach

  • Full legacy code audit and issue investigation
  • Server performance analysis performed by the Scandiweb Site Reliability Engineering (SRE) team
  • Troubleshooting and Magento functionality upgrade
  • Redesign and UX optimization of the Checkout module
  • 24/7 monitoring and support

Highlights

Monthly health-checks on uptime rate, server error log, Magento log, and DB backup
Security monitoring
  • SSL
  • patches
  • suspicious files in the root
  • non-committed changes
  • sensitive URLs
Integration of third-parties
  • Adestra email marketing solution
  • Merchandise Management System
  • Tessitura CRM
  • Epsilon marketing data solution
  • Attraqt – AI based marketing solution
Site-wide enhancements to ensure ADA compliance

Results

The client was able to adjust and optimize their Magento Commerce Cloud plan based on the server performance analysis performed by Scandiweb’s site reliability engineers
System flaws were addressed immediately as they were discovered during the regular code audits
Continuous on-demand support based on the client’s business needs
store.metmuseum.org
Probably the largest PWA store in the world
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SCANDIPWA FOR SUBSECOND PAGE LOAD

Probably the largest PWA store in the world

Migration from Hybris to ScandiPWA, Magento and Akeneo

Approach

  • On-site discovery to map work of PIM, OMS and eCommerce teams to the new platform
  • Conversion rate analysis to inform redesign
  • Delivery management practice to align multiple teams working on ScandiPWA frontend, Magento backend, data migration from Hybris, UX and conversion rate optimisation, UI and design, data layer, Akeneo PIM, ESB 
  • Akeneo PIM customisation and integration for data enrichment team of 25 people
  • ESB and RabbitMQ for intra-platform data exchange
  • High-availability infrastrucure built on the on-site data center

Highlights

Technodom employs 9,000 people, operates 80,000 m2 of retail space, grosses $800M annually
The goal to achieve sub-second loading was achieved using ScandiPWA open-source solution bundled with Adobe Magento backend
Migration and set up of 60,000 products, 15,000 attributes and 4,000 categories is powered by Adobe Magento and Akeneo PIM
Category page load is below 1 second Product detail page loads instantly below 200ms
Five payment types—cards, cash, split payment and ... real-time face-recognition based loan application!
Omnichannel with pick up in-store, home delivery, post office delivery or delivery box
SEO in focus - millions of 301 redirects served via custom redirector app
ScandiPWA easily builds into the apps for AppStore and Play Stores
Total delivery time from the discovery to Go Live took less than 6 months
Replacing Hybris PIM with Akeneo Enterprise. Enhanced syncing solution with Magento to power real-time product upgrades
ScandiPWA partial cache invalidation helps to serves fresh content, while achieving 95% hit/miss ratio!
Data coverage of customer journey and events with the data layer integrated into ScandiPWA frontend 

Results

MobileUX that feels like a native mobile app
Sub-second loading times
+33% engagement increase with session time and page views
+20% organic traffic
+11% conversion rate
Omnichannel experience unifying online, offline, and warehouse with real-time stock
Zero-downtime deployments not affecting front-end
The first order received within 90 seconds after going LIVE!
technodom.kz
Palpable style, tangible luxury
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ADOBE COMMERCE CLOUD FOR FASHION RETAIL

Palpable style, tangible luxury

Women's luxury fashion designer apparel store migration to Magento 2 in Adobe Cloud

Approach

  • Ambitious timeline of 6 months achieved placing project manager onsite
  • Full data migration process with elaborate testing scenarios, delta migration script to speed up Go Live 
  • Data layer to collect data necessary for continuous UX and conversion rate optimisation
  • Automated end to end tests for business critical modules of the store and backend integrations 

Highlights

Advanced Adobe Page Buider content types, widgets and animations to let the brand tell the story of their collections 
Scalable and secure Adobe Commerce Cloud infrastructure
Custom Shop the Look module to let customers choose complete look, its color and size and preview result instantly 
Scandiweb Store Locator Extension maintains 500+ locations of Retail Partners
Luxury look for a fashion brand

Results

Redesign has been a success as confirmed by customer survey and levels of engagement 
Well executed transition to new platform without downtime 
New look, new platform, while retaining years of accumulated data 
Data tracking and analytics suite to perfect UX and conversion 
Code quality approved by the core Adobe Magneto team health check 
First order placed minutes after the new website was launched
lafayette148ny.com
The first online car dealership
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CONFIGURE & BUY YOUR NEW CAR

The first online car dealership

The first digital platform for buying premium vehicles fully online

Approach

  • 4 agile teams with one made of designers, and 3 of developers working on separated components and integrating them. Test automation covering all financial calculations (more than 700 scenarios) and front-end UX testing automation
  • System Engineering approach to handle project complexity in identifying stakeholders, gathering requirements, decomposing and defining them along with creating test and validation scenarios
  • Delivery management practice to align teams working on design, frontend, data, part exchange, car finder, car configurator, finance and dealer back end experience. 

Highlights

Trade-in on-line—real-time valuation of your vehicle by plate number
Full configurator for your car—full autonomy over custom features
Save Checkout—browse at home, continue in flagship store, checkout at home
Real-time stock and lead-time update
Fully digital purchase documentation cycle
The art of abstraction—Magento platform powers several premium car brands from one installation
Omni-channel solution
  • online
  • store
  • call center
In-store Kiosk integration via Chrome extension
Get financing in real-time
  • PCH
  • PCP, 0% PCP
  • Hire Purchase, 0% Hire Purchase
Test drive booking
In-house production of UX driven designs

Results

Rockar made history by selling the first cars online on the Magento platform
First car sold on opening day
Successful rollout of online car selling platform disrupted the market with more brands already lining up for upcoming years
landrover.rockar.com
jaguar.rockar.com
3D digital collectibles for racing fans and collectors
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STEPPING UP THE NFT GAME

3D digital collectibles for racing fans and collectors

Building the first NFT Formula 1 car on the blockchain

Approach

  • Create a custom platform where McLaren Racing digital collectibles can be purchased by fans and collectors
  • Deliver a clean UI that makes it easy for users to browse through the different 3D collectible car parts
  • Allow users to track in their Sweet wallets the McLaren NFTs they have collected as well as other car parts they are still missing

Highlights

A collaboration between Sweet and McLaren Racing to release a special drop of 22 original NFT 3D car parts

Users can collect to build an interactive 3D McLaren MCL35M car and win a trip to a Grand Prix in 2022
Powered by Sweet and one of the first releases on the Tezos blockchain
To engage users, each new part is offered in an auction where fans can bid for it
The 3D car parts can be rotated to give the users a 360-degree view of each item, allowing for an immersive buying experience

Result

The project was built on the Sweet.io platform, for which Scandiweb created the NFT marketplace
Users can easily track the NFTs they’ve already purchased and browse through other car parts that may be out of stock, still locked, or already available for purchase
100+ people have already purchased all of the first available parts—they're in this to collect all the 22 NFTs
With the success of the first NFT drop in 2021, McLaren released another drop in 2022 featuring the Gulf x McLaren MCL35M
mclarenracingcollective.com
Online sales driven by influencers with multimillion followers
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INFLUENCERS-DRIVEN ECOMMERCE

Online sales driven by influencers with multimillion followers

eCommerce built for the mobile-first generation

Approach

  • Make shopping at Beauty Works Online as simple as browsing their Instagram feed for their 800K+ strong IG followers
  • Upgrade from Magento 1 to Magento 2 + ScandiPWA, with theme customization and extensions
  • Close collaboration with the Beauty Works' internal team to execute front-end designs
  • Help Beauty Works with internationalization by making it easy for them to expand to new countries every few months with Global-e integration

Highlights

Beauty Works is a perfect example of influencers-driven eCommerce with their army of social media fans and highly influential brand ambassadors.
‍
With their strong online following plus over 4,000 salon partners worldwide, award-winning brand Beauty Works offers luxury hair enhancements that reach millions across the globe.
With 96% of traffic coming from mobile devices, a mobile-first development approach was put in place and PWA was the best choice.
  • Mobile-first development
  • Native app-like experience
  • Cross-platform compatibility
  • ReadyMage supports scalability up to 20x to handle traffic surges sent in by influencers
Instagram social shop feature—rendering IG posts on PDPs and CMS pages based on hashtags.
Free gift is automatically added to cart based on promo conditions
Diverse payment method integrations, including PayPal and CyberSource plus Klarna and Payl8r for installment options.

Detached checkout via Global-e integration that enables instantaneous price conversion for 100+ countries.
Beauty Works is now running a headless PWA shopfront driven by Magento on the backend and with ScandiPWA as the front-end layer.

Results

Beauty Works' revenue increased by 32% on a YOY basis post migration to M2 PWA
Now running on headless PWA with Magento 2 on the backend,
Beauty Works remains fast and stable even when users have poor network coverage—it is even available to be downloaded as an app with just one click
beautyworksonline.com
Smokless tobacco online presence in US,
UK and Germany 
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REDESIGN FOR SMOKELESS TOBACCO

Smokless tobacco online presence in US, UK and Germany 

Northerner’s expands international reach: easy, ethical, secure

Approach

  • Stakeholders identification, gathering and consolidation of requirements 
  • Step by step design development, from concept and functional blocks to low fidelity wireframes, UI and high fidelity final mock ups
  • Integrations with 3rd party product stock/warehouse management systems
  • Payment methods to fit each of the markets
  • Setting up high availability, scalable hosting in Amazon Web Services

Highlights

Northerner—a part of the Haypp Group—offers the largest smokeless tobacco selection online
HTaxJar integration allows to calculate tax rates based on the customer's location, either by region or per ZIP-code area
AgeChecker.net integration ensures secure online customer age verification

Results

Northerner.com is a modern, secure, international retail-ready niche store on Adobe Magento platform
Success of the project—launched in October 2019—has resulted in Scandiweb being contracted to take over website development for Northerner’s sibling company,  Nicokick.com
northerner.com
Features and UX to stand out in competitive
nutrition market 
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ACCELERATION OF GROWTH WITH MAGENTO PLATFORM

Features and UX to stand out in competitive nutrition market 

Reinventing and replatforming the brand after strategic acquisition 

Approach

  • Platform migration management from Drupal to Adobe Magento 2
    preserving SEO ranking and data 
  • Refreshing brand identity, UI elements and full customer journey fir recently acquired online business in sport nutrition 
  • Migration of catalog, customer and order data from Drupal to Adobe Magento 2
  • Setting up high availability scalable infrastructure in Amazon Web Services 
  • SEO plan to migrate 301 redirects and meta data to preserve ranking after migration 
Extrat Transform and Load pipeline to preserve legacy data and make it compatible with Magneto data structure
Agile eCommerce Growth team could manage multipel delivery aspects from technology and quality to SEO, UI, UX and SEO 
Brand refresh and customer journey planning and design was followed with A/B testing after launch to continuously improve UX
To enable fast shipments we supported customer with integration of Multi Source Inventory and decentralised warehousing 

Results

9 weeks to launch transactional site and another 6 weeks to optmise to above industry results 
Coordinated effort of multiple teams in UX, design, technology
and SEO helped to exceed envsioned timelines and launch before
the sale season 
Adobe Magento 2 platform demonstrated increase in engagement metrics, while maintaining high organic traffic the previous
platform had 
fitnessguru.com
Migration to Magento 2 with ScandiPWA for sawmill innovators
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Rebranded, diverse, heavy-duty

Migration to Magento 2 with ScandiPWA for sawmill innovators

Norwood's innovative approach translated into their new website

Approach

  • Migration to the latest version of Magento 2 powered by ScandiPWA
  • In-depth CRO analysis for conversion-driven redesign
  • Full website rebranding with a strong emphasis on brand voice
  • On-page and technical SEO implementation

Highlights

Norwood is a global leader in portable sawmill innovation doing business for more than 30 years
Default ScandiPWA theme was redesigned, customized and extended, assuring high SERP visibility and enhanced customer experience
Bespoke website design, allowing multiple content styling options
  • Two sets of PLP & PDP templates to highlight the top-priority products and pages
  • Several CMS-block templates, enabling the client to easily introduce any type of content pages
Integrations
  • ZoHo CRM
  • Components Engine integration to make browsing replacement parts available only to verified Norwood product owners
Complex AWS infrastructure build to enable a high-load platform that is resistant to intrusions

Result

The rebranded website on ScandiPWA was launched 2.5 months after onboarding
Product logic in the frontend allows replacement parts and accessories to be purchased only by verified customers and owners of other Norwood products
Performance improvements
+55.8% total clicks
+8.5% average CTR
norwoodsawmills.com
Migration from Magento 1 to Magento 2 with ScandiPWA integration
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MEDICAL SUPPLIES ON MILLISECONDS NOTICE

Migration from Magento 1 to Magento 2 with ScandiPWA integration

Returning the favor to health professionals with prominent eCom experience

Approach

  • Upgrade of the older version of the website to ScandiPWA with additional improvements
  • Standardized and enhanced product data during the migration
  • Enhancing the website with an up-to-date technology stack, and extending the existing functionality with 3rd party integrations
  • Techical SEO audits before and after migration
  • Step-by-step release for several countries: the US first, then Europe and the UK (the biggest market)
  • Single code-base approach on standalone Magento installations for every country to decrease the costs of maintenance & still have the flexibility of keeping every country site on a separate server with its own backend access

Highlights

Medisave.net is a US branch of a global leader in the medical supplies market
The original Magento 1 website was migrated to Magento 2 with full PWA integration and redesign
The store was updated with
  • Revised and improved UX
  • Extended functionality
  • Increased page speed
  • SEO audits and migration support
  • Upgrade to ReadyMage hosting to assure support for PWA-specific features
  • Improved, more stable website performance
Multiple 3rd party integrations, including:
  • Clerk.io for AI driven product personalisation
  • Klevu Search to enable predictive search suggestions
  • Loqate to allow user address auto-fill during checkout
  • Automated custom stock settings to set expected delivery date and product status updates
A flexible design theme was developed to support 3 different markets with unique features, optimizing the number of layouts / unique elements to decrease maintenance costs

Result

A website aimed at the US market is successfully upgraded and launched on ScandiPWA
Seamless migration with no loss of organic performance and user flow
Page load speed improvements
60 → 85+ desktop
20 → 80+ mobile
After a successful US launch, projects for Medisave Europe and UK were confirmed
medisave.net
A new look for The New York Times
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JUST IN TIME FOR BLACK FRIDAY

A new look for The New York Times on Shopify

Unique gifts, photography, and personalized books from The New York Times

Approach

  • Developing a solution for custom product attributes that allow endless product customizations
  • Solutionizing and development for custom cooking books, tailored for each customer
  • Custom order management panel creation
  • Agile team of Tech, Analytics, UX and SEO specialists communicating effectively with 5 different departments on the client's side

Highlights

Order a custom-made book containing The New York Times magazine front pages from all your past birthdays
Make products your own with personalization—reprint any page from more than 50,000 issues and adjust its framing and sizing
Order management panel for customer service agents
Choose from NYT Cooking's most popular dinner recipes, and get them printed for you or someone you love

Results

A new store for The New York Times with modernized user experience as the priority
Personalized products are some of the most loved items among the customers
Customer service agents can now easily manage orders
Quick and secure onboarding of new agents without allowing access to the whole Shopify admin panel
store.nytimes.com
Ongoing support for growth of touchscreen inventors
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MONITORING AND IMPROVEMENTS

Ongoing support for growth of touchscreen inventors

Supporting since 2020

Approach

  • Dedicated support and site maintenance
  • SEO strategy development for Elo's EMEA websites
  • Ongoing website improvements focused on new lead capture
  • Targeted PPC campaigns management
  • Continuous CRO/Marketing suggestions to provide personalised user experience for every visitor
    ‍
  • Monthly tech health-checks of Elo Magento 2 site

Highlights

Elo are the inventors of touchscreen technology, with 25+ million Elo displays installed in over 80 countries worldwide
Managing all Elo's paid traffic channels, from research and strategy development, to technical setup and performance analysis
Setting Elo eCommerce development strategic roadmap for the next 2 years
Form optimization: wireframe design and implementation, form tracking, user flow analysis
SEO-optimized blog launch for the US site
A/B test setup in Google Optimize for website's key areas and results analysis with Google Data Studio

Results

Strategic roadmap for Elo eCommerce development for the next 2 years
Optimized CTAs throughout the website and shopping funnel to bring more conversions based on A/B test findings
The most recent store health-check score reached 70+, with the Security report at 88+ and SEO & eCommerce report score at 92+
99.88% uptime
elotouch.com
New online sales channel for shopping mall's 200+ stores on ScandiPWA
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HYBRID RETAIL EXPERIENCE

New online sales channel for shopping mall's 200+ stores on ScandiPWA

Magento 2 for multibrand
shopping mall

Approach

  • Online shopping mall experience build for Spice to adapt to anti-COVID retail restrictions
  • Create an extra online sales channel—universal digital platform for the mall’s 200+ stores
  • Unified data exchange protocol development, enabling merchants to automatically release up-to-date product information in real time

Highlights

Spice is a shopping mall that adopted a Hybrid Retail model and turned its new website into a hub for easy customer access to all of its stores
Custom cron-based auto-import mechanism:
  • Collects complete SKU data from the merchants and serves it for display
    to the end-users
  • Suited for merchants with or without their own eCommerce stores
  • Accepts data submitted either via dedicated XML files, or regular Google sheets
Spice's new brand design translated into a ScandiPWA experience
Advanced analytics dashboard setup ensuring full performance tracking
Infrastructure setup with readymage.com hosting to assure support for PWA-specific features

Results

A PWA-based website with subsecond loading time, supporting Spice’s updated brand vision
Spice's new motto “Closer than ever” was realized using:
  • PWA capabilities to connect with customers in new ways
  • Simultaneous and immediate access to all stores under the same online roof
Extra sales channel for all Spice's shop owners allowing them to maintain competitive advantage
Robust import mechanism that supports 200+ of the mall’s stores, scalable to 500K SKU
110,000+ product views were generated in the first week after launch
shop.spice.lv
Personalised perfume shopping with ScandiPWA
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SCANDIPWA AND ADOBE CLOUD FOR FRAGRANCES

Personalised perfume shopping with ScandiPWA

Full website redesign to refresh the brand and UX

Approach

  • Magento 1 to Magento 2 migration with ScandiPWA frontend
  • CRO analysis for optimized website architecture
  • Intuitive UX and redesign informed by data for higher conversions
  • Technical SEO audit, 301 mapping, go-live support and post-go-live SEO monitoring
  • Country-specific payment methods, RTL layout and tight integration with ERP and OMS systems 

Highlights

Zohoor Alreef has been a prominent player in the perfume industry in the Middle East for more than 30 years
ScandiPWA base functionality was extended with multiple modules, including:
  • Store locator supporting 29 stores across the Arabian Peninsula
  • Apple Pay integration
  • Magento Enterprise RMA
  • Magento Enterprise Gift Cards for ScandiPWA 
  • Amasty special promotions for ScandiPWA 
  • Mobile-native social share on PDP
Custom Fragrance Families page with video snippets and animated elements
Mixology Journey enables customers to blend various fragrances in precise proportions for a personalized end-product

    Results

    Migration from Magento 1 to Magento 2 on Adobe Commerce Cloud and with ScandiPWA
    2 websites with 2 stores and 2 store views tailored specifically for KSA and Bahrain audiences
    Complete RTL fronted design and development
    Modern, performance-driven website that follows the best CRO and tech SEO practices
    12.5% conversion rate increase after conversion rate-driven redesign on ScandiPWA
    24% increase in average page views during the session
    17% increase in organic traffic
    zohoor.sa
    Multifaceted support for a leading construction
    tools retailer
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    STABILITY AND SECURITY

    24/7 proactive support for a leading construction tools retailer

    Tackling issues on the spot and preventing downtime

    Approach

    • All-round website monitoring to detect issues before downtime occurs
    • Proactive monitoring of sales orders and email/SMS notification in case of abnormal trend
    • Uninterrupted tech team availability if any showstoppers, downtimes occur, and especially if checkout process is affected
    • Tech audit to ensure the platform is stable and secure

    Highlights

    Error monitoring for business-critical user journey steps (adding products to cart, checkout steps, integrations between systems)
    Increased maximum Varnish Cache memory consumption and ensured cache purge stability allowing for reduction of potential crashes and instant website availability
    24/7 resolution of business blockers, e.g., resolving empty categories issue due to their caching within CloudFlare
    Monthly health checks and long-term fixes for preventing errors by setting automatic checks to spot issues between ecosystem connections: .NET middle layer, InRiver PIM, legacy ERP system, Collector checkout and various shipping providers

    Results

    All security patches are installed within 24h period
    Byggmax uptime increased to 99.8%
    Enhanced website stability & security
    byggmax.se
    Digital collectibles by Lil Pump,
    New York Knicks and more
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    MARKETPLACE FOR NFTs

    Digital collectibles by Lil Pump, New York Knicks and more

    First peer-to-peer NFT marketplace

    Approach

    • Developing a head-to-toe system to place and store auction bids
    • Serverless and headless frontend setup using NodeJS and Mosaic
    • Connecting the backend in djadmin with Lambda functions
    Sweet has pioneered a way of flexible NFT distribution, featuring authentic digital tokens by artists like Lil Pump, RiFF RAFF, Big K.R.I.T., Iration, and sports giants such as Chicago Blackhawks and New York Knicks
    Complex bidding mechanisms—buy and place bids on auctions for official and exclusive NFTs from famous brands and artists
    Modular frontend built using Mosaic plugin mechanism open-sourced by Scandiweb
    Adaptation of a 3D Visualizer to work in an in-browser view
    User 2FA verification with phone number
    Shopify checkout integration for auctioning and bid placement & standalone Stripe one-step checkout for payments processing

    Results

    120 days from project discovery workshop to launch of the NFT marketplace
    World-famous artists are able to showcase their authentic NFT collections on the Sweet marketplace and launch auction-based initial drops
    A batch of one-of-a-kind tokens put up for auction from Chicago Blackhawks, receiving bids from users around the world
    Over $5,500 for a single NFT gathered on the first auction after launch
    sweet.io
    146% YOY revenue increase for Black Friday
    and Cyber Monday
    Expand
    MIGRATION TO ADOBE COMMERCE CLOUD & REDESIGN

    146% YOY revenue increase for Black Friday and Cyber Monday

    Combining cloud-based scalability and device-agnostic UX to drive conversions

    Approach

    • Migrate from from Magento 1 to Magento 2 Cloud Commerce to support triple-digit growth and launch in time for for Black Friday
    • Delta migration for streamlined go-live
    • Develop device-agnostic UX to match customers’ usage profiles
    • Momentis ERP and Riskified integration
    • Consolidate multiple inventory sources in one place using Magento Multi Source Inventory

    Highlights

    Moose Knuckles has been protecting Canadians from the cold since 1921—and still popular with the Canadian crowd today
    SEAN PAUL
    CARDI B
    FABOLOUS
    LIL' KIM & BIG L
    Diplo
    Improved UX and design for category and product pages to drive conversion
    Scandiweb store locator supporting nearly 1000 retailers

    Result

    Successful project launch after just 3.5 months of development—beating the Black Friday weekend deadline
    +88% traffic
    +55% mobile conversion
    +146% YOY revenue for the promotional long weekend
    mooseknucklescanada.com
    Single-page application (SPA) is the way
    to go for Cervera
    Expand
    HEADLESS ARCHITECTURE

    Single-page application (SPA) is the way to go for Cervera

    Headless architecture for
    flexibility & performance

    Approach

    • Move to scalable and cross-platform compatible headless Sanity CMS and EpiServer
    • Migrate content from the existing website to the new application without interrupting the site workflow or losing data
    • Use machine learning technology to deliver personalized search results
    • Eliminate legacy systems that hamper business growth
    • Migrate to a cloud infrastructure
    • Start by demonstrating a proof of concept for SPA and then proceed with creating new stores for different markets

    Highlights

    Overhaul of Cervera websites for Norway and Sweden—where they have more than 70 retail stores—and creation of a new eCommerce site for Finland
    .NET for all backend modules that are standalone microservices
    Headless Sanity CMS for content management

    Results

    Fast and flexible redesigned storefront written in React and Typescript
    Headless CMS built on React.js that has close to unlimited customization possibilities for satisfying any business need
    New AI-powered search engine that provides personalized search results for the best shopping experience
    All third-party systems were moved and integrated with the new systems through a middleware (eCommerce engine, CRM, product recommendations service, reviews service, marketing automation, etc.)
    cervera.se
    Redesign for a playful and engaging shopping experience
    Expand
    MAGENTO 2 DESIGN REVAMP

    Redesign for a playful and engaging shopping experience

    Modern and scalable children's online clothing store

    Approach

    • Overtaking the existing Magento 2 store management by implementing new designs as the first milestone
    • User journey revamp and on-demand styling updates to create a fun clothing store for kids with engaging shopping experience for their parents
    • Automated GeoIP redirect set-up
    • Server infrastructure modernization, with upgrades to the latest versions of AWS, Ubuntu, Varnish, MySQL and Redis
    • Website functionality upgrades with 10+ 3rd party integrations
    • Improved widget functionality to increase efficiency of content management team
    • SEO technical audit to ensure new designs follow best SEO practices
    • Ongoing support with dedicated growth team started in 2020 to always keep the store up to date and support it with new functionalities to satisfy customer behavior changes

    Highlights

    Mini Rodini is one of Scandinavia’s fastest growing children’s wear brands with over 500 shops around the world
    Content editing, removal and duplication is made easy for the client with widget mass action functionality
    Base Magento functionality extended with 3rd party integrations:
    • Klarna payment solution set-up
    • Akamai CDN optimization
    • Voyado CRM set-up and configuration from scratch for a customer experience tailored to Mini Rodini's needs
    • Depict.ai to enable AI-generated product and search recommendations
    A distinct modern eCommerce website fully tailored to the client’s business requirements

    Results

    Complex solution involving website redesign, SEO, development and infrastructure upgrades
    Powerful up-to-date AWS setup
    Site performance improvements
    -10% home page load time
    -45% category page load time
    -55% product page load time
    Ongoing support with dedicated growth team after the website launch
    minirodini.com
    Half-a-century old flooring expert goes online on Adobe Commerce
    Expand
    ADOBE COMMERCE FOR B2B FLOORING EXPERTS

    Half-a-century old flooring expert goes online on Adobe Commerce

    Feature-rich B2B website for Questmark

    Approach

    • B2B theme design and development
    • B2B features coverage with native Adobe modules, 3rd party modules and custom coding
    • Back end system integration such as SAPm Salesforce,
      Punchout, FedEx, CH Robinson

    Highlights

    A leader in the B2C and B2B flooring industry sectors in North America, Questmark takes their expertise online to expand their market reach
    Custom extensions for easy content management and additional features
    40+ page templates optimised for mobile B2B commerce

    Results

    The project went live in 3 months
    Questmark's new B2B website makes it easy for commercial clients to access the market leader's full range of products and services—they can book a demo, schedule an inspection, or buy products directly
    Fully integrated SAP ERP for simpler site maintenance and higher data transparency
    Elasticsearch integration for advanced search functionality
    High-performance architecture setup to provide a foundation for future growth
    questmarkflooring.com
    Migrating a fashion store to Magento 2 Open Source with ScandiPWA
    Expand
    SCANDIPWA TAILORED FOR A FASHION BRAND

    Migrating a fashion store to Magento 2 Open Source with ScandiPWA

    The new website allows Dobell to maintain revenue flow amidst the pandemic

    Approach

    • Migration from Magento 1 to Magento 2 with ScandiPWA
    • CRO analysis for data-informed website redesign, enhanced UX and increased conversions
    • SEO strategy and implementation to ensure migration without loss of search ranking 

    Highlights

    Dobell is a UK-based fashion business selling high quality yet affordable formal and casual menswear
    Data migration of 1.5M orders and 800K customer records
    ScandiPWA storefront was extended with 
    • Blog
    • One-step checkout
    Adyen integration to handle international payment and shipping methods
    Rich product variations to mix and match outfit details and accessories within the same order

    Results

    Dobell's new website allowed the company to maintain its revenue flow and survive as a business during the COVID-induced decline in traffic and sales across their niche
    Benefits of migration from Magento 1 to Magento 2 with ScandiPWA
    Easier backend operations management
    Updated, conversion-driven UX and subsecond page load 
    SEO best practices migrated to Magento 2 and ScandiPWA
    Launched 8 optimized international stores:
    UK
    Germany
    Austria
    Australia
    France
    Sweden
    Netherlands
    USA
    Performance improvements
    +11.8% total clicks
    +14.3 average CTR
    dobell.co.uk
    24/7 support for the largest sexual wellness company in the world
    Expand
    DEDICATED GROWTH TEAM

    24/7 support for the largest sexual wellness company in the world

    Uptime monitoring and
    infrastructure optimization

    Approach

    • Take over M1 to M2 migration started by a 3rd-party agency and resolve all outstanding issues with backend logic and product attributes
    • Ongoing engagement with dedicated eCommerce Growth team
    • Uptime monitoring to ensure that the Amorana store is always up and running
    • Monthly tech health-checks to identify and fix bugs as well as keep the site secure and updated

    Highlights

    Amorana is part of The Lovehoney Group—the largest sexual wellness company in the world valued at $1.2 billion
    Dedicated eCommerce Growth team since 2019
    Continuous team engagement helps to retain project knowledge and long-term strategic focus
    Proactive support and improvements for both tech and business metrics

    Results

    Amorana’s eCommerce store running smoothly on Magento 2, with regular component updates and security patches
    Site stability and continuous availability ensured by 24/7/365 monitoring and infrastructure optimization
    Fast time to delivery of feature requests on LIVE within 2 to 3 weeks
    amorana.ch
    Magento 2 store optimized to handle 20,000 concurrent users
    Expand
    ZERO DOWNTIME M1-M2 MIGRATION

    Magento 2 store optimized to handle 20,000 concurrent users

    No-code page builder, intuitive CMS, PIM and ERP integration

    Approach

    • Magento 1 to Magento 2 migration with a custom-made page builder
    • No-code custom solution with a drag-and-drop page builder
    • Simplify content management with custom widgets and a tab-based localization interface for 30+ languages
    • Integration with Inriver PIM, product display rules, and image roles
    • Full custom integration with Dynamics NAV for stock and price imports with indexing optimization and deadlocks prevention algorithm
    • Core Magento 2 optimizations for performance
    • Implement lazy loading using Fastly Image Optimizer for improved page performance
    • Custom mass order import and generation module

    Highlights

    Robust M2 eCommerce store that can handle 20,000 users and hundreds of orders per minute
    Subsecond page load keeping media and cache at the edge 
    Custom built drag-and-drop CMS with an emphasis on content localization
    Deadlock-free catalog, stocks, and prices synchronization across Magento, PIM, and ERP systems
    Zero downtime platform migration

    Results

    Successful Magento 1 to Magento 2 migration while maintaining the exact URL structure and SEO results
    Zero downtime during launch
    Reduced administrative overhead for the client with a system of catalog and content localization
    Improved page load speeds and CRO-friendly design increased conversion rates within the first month after go-live
    Real-time inventory and product information updates with fast and stable data sync between Inriver and Dynamics NAV
    happysocks.com
    50,000 SKUs, 3 markets, PWA launched
    in less than a month
    Expand
    ADOBE COMMERCE LAUNCH IN SPORTS MODE

    50,000 SKUs, 3 markets, PWA launched in less than a month

    A winning sprint for the Baltic region’s biggest sports retailer

    Approach

    • MVP-focused development workflow with a commitment to launch the project within 20 working days
    • Quick launch followed by further expansion into new markets, outlet store and omni channel experience support
    • Hosting setup on readymage.com helped to start development in a matter of hours and handle traffic spikes during campaigns

    Highlights

    Sportland is the number one sportswear retailer in the region with an award-winning in-store experience
    Improved user journey and shopping experience
    • Positive product discovery experience for customers with targeted upsells and discounted products promotion
    • Multiple performance enhancements and ScandiPWA feature adjustments to improve product information management, order flow, payment and checkout, internal document workflow, etc.
    Better connectivity and in-store management
    • Custom ERP integration incorporating Python as a middle layer and Citrix Virtual Apps

    Results

    20 working days to launch in 3 markets: Latvia, Lithuania, and Estonia
    1,000 orders received in two days after launch
    Fast ScandiPWA storefront brings above industry engagement and conversion rates
    sportland.ee
    sportland.lv
    sportland.lt
    Redesign and frontend customizations to support gender-neutral product presentation
    Expand
    SHOPIFY PLUS FOR A HIGH-FASHION STARTUP

    Redesign and frontend customizations to support gender-neutral product presentation

    New platform, customizations, redesign—
    yet same brand personality for Hope

    Approach

    • Migrate from Commercetools to Shopify Plus using codeunit with Dynamics NAV for easier store management, with no need for developer input
    • Create new store design based on the selected Shopify theme's functionality while remaining true to Hope’s unique branding
    • Frontend customizations for specific business needs
    • Set up Shopify payments and shipping methods
    • Klaviyo integration for transactional emails

    Highlights

    Hope is a leading contemporary fashion brand in Sweden that offers high-quality clothing that emphasizes individual style with gender-neutral collections
    Customizations for product options, image carousels, search, multi-language support, etc. created with Liquid (Shopify's templating language) and custom JS scripts
    Product images shown on PLPs and PDPs match the collection the user is viewing—an important feature since many products appear in both men's and women's product listings
    Gender-neutral sizing on product pages made possible through frontend and backend customizations that display the correct sizes based on metafields
    Multi-country setup with
    market-specific currencies
    Newsletter pop-up via Klaviyo

    Results

    New design that stays close to the original look of the old store, keeping the brand personality Hope has already established
    Seamless gender-neutral shopping experience for customers
    Multicurrency setup for different countries and markets
    Flexible, easy-to-manage store that doesn't require developer input for product and content updates
    hope-sthlm.com
    VR showroom for furniture increases
    conversion by 231%
    Expand
    VR SHOWROOM 

    VR showroom for furniture increases conversion by 231%

    VR experience on Magento 2 Commerce

    We have been increasingly impressed with Scandiweb since we began working with them on our website. They have been very attentive to our project and respond quickly to any concerns or requests we make. Most importantly, in a world of programmers learning as they go, the work Scandiweb has completed for us has been high quality and professional.

    We don’t hesitate to throw difficult tasks their way and they rise to the occasion each time. Overall, Scandiweb has been a great find for us and the key reason our website is of the quality it is today. We wouldn’t hesitate to recommend them to anyone.
    Jimmy Yoon
    Director of IT
    Scandiweb recognized as leader in innovation
    Real full case study by Scandiweb & Magento

    Approach

    • Upgrade to Magento 2 Commerce
    • Create a virtual reality showroom where customers can visualize Country Casual Teak furniture in different settings—at a poolside deck, on the terrace, or in the courtyard
    • Implement VR feature without negatively affecting page load times or site performance
    • 2018 Magento Imagine Excellence Award
    • Rapid prototyping and iteration as there was no similar solutions or body of knowledge to explore
    • Mobile device and browser benchmarking to provide solutions tailored to the most popular devices
    • Prevent double vision and ensure best fit when viewing images by introducing several VR image sizes
    • Link each VR module to relevant products to drive conversion
    • Iterative UX testing on focus groups to gather insights on how to effectively onboard consumer groups not yet familiar with VR
    Scandiweb explains how VR boosts conversions

    Highlights

    VR lets customers look around a virtual scene and experience it as if they were there
    VR showroom compatible with Oculus, Samsung Gear, and Google Cardboard
    Every furniture featured in a VR clip is linked to its product page—an effective nudge for visitors to take a step closer to conversion
    Customers can personalize their teak products with different fabrics and colors and instantly preview their choice, made possible with Liquid Pixel
    A fully responsive store that displays smoothly on any device
    Desktop users get a 360° video as fallback so they don’t miss out on the experience

    Results

    The first ever browser-based VR solution for eCommerce
    A unique customer experience that showcases Country Casual Teak products in the best light possible—where customers see every piece of furniture right where it is meant to be
    Customers took notice and positive reviews drove traffic and sales
    Conversion rate increased by 231%
    countrycasualteak.com
    React-based UX makes shopping for baby a greater joy
    Expand
    ADOBE COMMERCE CLOUD FOR BABY CARE

    React-based UX makes shopping for baby a greater joy

    AI-powered PWA stores for an intuitive shopping experience

    Approach

    • Full redesign of websites for two brands: aden + anais and HALO®
    • Optimize store design and performance for mobile users by adopting PWA
    • React-based frontend on ScandiPWA 
    • Launch ScandiPWA for 8 websites on the same Adobe Commerce Cloud installation
    • Minimize customization by efficiently working with default FE functionalities, reducing costs associated with custom development

    Highlights

    aden + anais is a global lifestyle baby care brand with award-winning products sold to 65 countries worldwide
    Brand and product-specific customisations for category and product pages
    AI-powered product recommendations module by Adobe Sensei to enhance shopper engagement and increase conversions
    Rich search experiences for customers made possible
    with Live Search
    SEO friendly infinite loadings

    Result

    Fully redesigned and conversion-optimized PWA stores that offer shopping experiences personalized by AI
    Improved UX following the buying journey of mobile users
    The new aden + anais site on ScandiPWA and Adobe Commerce Cloud was completed within 5 months
    adenandanais.com
    Data-driven UX, real-time calculations & fresh design
    Expand
    NEW MITSUBISHI IN A FEW CLICKS

    Data-driven UX, real-time calculations & fresh design

    Mitsubishi UK adopts full end-to-end buy-online user journey powered by Magento

    Approach

    • Agile-driven development process following Scrum approach, with cross-functional team and direct client involvement and retail business operations analysis
    • Separate microservices for finance, stock, and product data raw files processing, cross-mapping, variations compilation, and import into the eCommerce platform
    • Continuous delivery workflow integration and QA process automation with UI acceptance tests for regression testing and code coverage with Unit tests
    • CRO analysis and data-driven user journey creation

    Highlights

    Various payment options and finance plan integration
    Real-time delivery date, finance data, and monthly payment calculation updates, based on the vehicle configuration, selected options, and accessories
    Data-driven research and full UI design for an optimized 'buy-online' experience
    Extended vehicle evaluation service integration with a detailed assessment for precise Part Exchange value offering
    Advanced Test Drive booking system with multiple vehicles reservation and Dealers Locator

    Result

    Online users have access to the Mitsubishi UK vehicle collection
    Using advanced configurator with real-time financial calculations users have all the tools necessary to make a decision towards a brand new Mitsubishi
    Mitsubishi UK is one of the first automotive OEMs to adopt the full end-to-end buy-online user journey
    Mitsubishi dealers network has a new profit channel, enabling them to increase their sales without investments within their physical storehouses
    Successful project delivery and provided guidance established trust and ensured long-standing cooperation
    Visit website.com
    Outfit recommendations drive 40% AOV for Stefanel
    Expand
    FASHION THAT SELLS

    Outfit recommendations drive 40% AOV for Stefanel

    Enhancing customer experience with ensemble picks, store locator, and Instagram feed  

    Approach

    • Make use of ready-made extensions, developed in-house, to support a quick time-to-launch 
    • Implement store features to enhance customer experience—outfit recommendations, store locator, Instagram feed, etc.

    Highlights

    Blog integration that drives 12% of all incoming traffic
    Custom Magazine layout
    27 store views with multi-language support
    Custom store locator where customers can find a store based on proximity or by entering an address
    40% increase in AOV driven by outfit recommendations

    Result

    Successfull launch of store views for 27 countries
    An aggressive marketing campaign helped bring the new store out to millions of customers worldwide
    +40% average order value
    stefanel.com
    Customized solution to automate and enhance car purchasing
    Expand
    UNIQUE CAR SHOPPER EXPERIENCE ON MAGENTO

    Customized solution to automate and enhance car purchasing

    Online shopping platform for the leader in car sales in the UK and US

    Approach

    • Multiple-stream setup with team divisions into frontend, backend, and ERP solution development
    • An agile approach to meet enterprise customer requirements and target Go-Live date
    • Experienced team collaboration to create a solution used by thousands of car lovers
    • Several API integrations for product info synchronization, stock data, financing options

    Highlights

    Set your budget
    • Start your car buying journey by defining the monthly payment, your share of the deposit, anticipated annual mileage, and the months in which you would like to pay it over
    An independent solution based on Laravel for calculations and automatic Finance Data sync with Rockar platform to ensure performance and eliminate the human error factor
    Value your current car
    • Check how much your current vehicle is worth within seconds
    • Gather real-time data by entering the plate number
    Choose your new car
    • Use all of the attributed and descriptive elements to sort the right model in the Ford platform
    Customize your new car
    • Craft your bespoke car and explore the premium options, with price and delivery time instantly adapting to the selection
    Save checkout
    • Fill in as much detail and continue at any point
    • Checkout at the store or simply browse from the phone
    • Change payment options on the checkout

    Results

    Launch of an automotive online shopping platform that provides a unique shopper experience
    Ford's online purchase platform was launched together with its New Car Showroom concept—FordStore at Manchester's Arndale Centre gallery, UK
    With an exclusive focus on customer experience and exchange, the dealer's role is no longer sales-oriented but advisory
    buy.ford.co.uk
    eCommerce store, PR showroom, and collaboration platform in one
    Expand
    MARKETPLACE FOR DESIGNERS ON SHOPIFY

    eCommerce store, PR showroom, and collaboration platform in one

    A collaborative online space for independent designers to connect, market, and sell

    Approach

    • Develop a new website from the ground up to support a unique business strategy that allows designers to collaborate and promote their products
    • Custom Shopify build to create a marketplace for designers
    • SEO & analytics setup

    Highlights

    Doors is a NY-based fashion business committed to helping independent designers worldwide enter the global market through their eCommerce platform
    Fashion designers can sell and promote their work and even team up with agencies and influencers from anywhere in the world

    Results

    Custom Shopify eCommerce store launched in 3.5 months, with full SEO & analytics setup
    The vision of Doors for a unique collaborative online space for designers was brought to life in the new platform
    doors.nyc
    BUFF® moves from Magento Open Source to Adobe Commerce Cloud
    Expand
    ADOBE COMMERCE CLOUD FOR ECOMMERCE GROWTH

    BUFF® moves from Magento Open Source to Adobe Commerce Cloud

    Replatforming as the first step towards achieving ambitious eCommerce goals

    Approach

    • Migrate from Magento Open Source to Adobe Commerce Cloud
    • Full ScandiPWA theme redesign
    • Market trend and full conversion research to generate hypothesis for UX improvements
    • Iterative design process in collaboration with the in-house designer of BUFF®, preparing research-backed mockups for all user journey steps
    • Five rounds of usability testing to validate the thousands of variations created for 59 countries with support for 8 languages and multiple currencies
    • Divide development work into several streams to beat the tight project deadline
    • Modified Scrum workflow for efficient project management

    Highlights

    Fully customized ScandiPWA theme

    UX-optimized navigation menu with more than 150 subcategories
    Product MIX & MATCH feature to support cross-selling

    Drag-and-drop customization for BUFF® tubulars—enhanced with 3D models
    Localized checkout experience enabled by two different checkouts in the same store

    59 countries, 44 store views, 8 websites with support for 8 languages
    PIM integration using custom Akeneo Connector created by Scandiweb, with significant product structure modifications in the PIM system

    Results

    Successful migration to Magento Commerce Cloud with ScandiPWA
    The new cloud infrastructure offers a scalable solution for a stable and reliable site performance
    Optimized website structure that supports the same number of countries but fewer store views
    120k 301 redirects as part of SEO strategy—ensuring organic traffic is not negatively affected by migration
    buff.com
    Rich filtering options for 20+ candy attributes
    Expand
    PERSONALIZED CANDIES ONLINE

    Rich filtering options for 20+ candy attributes

    Candy lovers earn loyalty points as they take their pick from thousands of candies the store offers 

    From the beginning when Scandiweb assisted in the creation of the Candy.com website, through the continual upgrades and patches that have been deployed which positively impacted the site’s infrastructure, and leading the efforts to migrate the web site off of Magento Enterprise to the Community version of Magento, Scandiweb has been an integral part of the IT effort
    of the organization.

    The support offered, especially after hours, has been top notch. The entire staff is responsive, works diligently to keep each ticket updated with the latest findings, actions and next steps; and provides estimates for work efforts to help with budgeting and scheduling.

    Throughout the relationship, Scandiweb has provided both a dedicated resource to the account, as well as the rest of their excellent Support Staff. Whichever one was utilized depending on needs, delivered quality work in the timelines promised.

    Our company’s future includes Scandiweb as the primary web support team, and we look forward to the continued relationship.
    Gary Cifatte
    CTO

    Approach

    • Integrate rich but easy-to-use filtering options covering 20+ candy attributes
    • Maximize site performance and streamline checkout with custom frontend JavaScript
    • Add support for reward points convertible for in-store credits as part of Candy’s loyalty program
    • Custom gift cards solution
    • Integrate a candy-designer tool with personalization features

    Highlights

    Active brand ambassadors earn points that can be used to purchase later
    Powerful filtered layering makes selecting the best candies out of thousands easy and fun
    Custom frontend to match the store’s branding and sales approach
    Gift card module customizations
    Personalized candies—with endless options to choose from!
    Assisted search integration

    Result

    Following retail success, tools for B2B retailers and event planners have been integrated
    Subsecond page load times drove higher conversions for the company
    The first enterprise-level on-demand image and video platform on Magento
    Expand
    5 MILLIONS OF SKU ON SCALABLE AWS

    The first enterprise-level on-demand image and video platform on Magento

    Online distribution platform for a multimillion-SKU catalog

    Scandiweb has helped us greatly to understand an implement our ecommerce platform on Magento. They have repeatedly gone above and beyond in assisting us with design and process decisions and have quickly implemented our workflows, several of which are likely new to the Magento platform. I would not hesitate to recommend their services to other organizations seeking to implement an ecommerce solution quickly and correctly.
    Erik Klepper
    Head of News Agency Applications

    Approach

    • Conduct requirement risk analysis to ensure that necessary controls and risk strategies are put in place
    • Go for Amazon Web Services as the scalable solution to handle a multimillion-SKU catalog
    • Set up a custom licensing module to adjust pricing based on product size, segment, and circulation

    Highlights

    • Online content distribution platform built for Thomson Reuters curated image and video content
    • More than 5 million SKUs managed in Magento SQL database
    • Virtual and downloadable product types setup and price management based on asset size and circulation

    Result

    First enterprise-level on-demand image and video platform to go live on Magento
    Less than 2 seconds load-time for custom pages
    project discontinued after 2 years, local copy can be demonstrated on request
    OroCRM and Sympony2 for Peugeot’s improved site for online car sales
    Expand
    PEUGEOT CARS ONLINE

    OroCRM and Sympony2 for Peugeot’s improved site for online car sales

    Digital car configurator plus instant car valuation, financing, and home delivery right from any dealer page

    Approach

    • OroCRM deployment for backend data aggregation and storage
    • Set up an extra QA layer with automated integration tests to enable multiple teams working remotely to deliver products bug-free and on time
    • Symfony2 framework for performance, scalability, and support for complex funcionalities for the Peugeot S.A. (PSA) Group online dealership websites
    • Spread development work into several streams to ensure that project requirements, no matter how complex, are completed on time

    Highlights

    Configure and buy any Peugeot model in 4 steps
    Car Configurator
    • exterior
    • interior options
    • accessories
    Instant car valuation for customers who want to part exchange their current car
    Complete an order online and receive it at home or pick it up from the nearest dealer
    New look and features for 200+ Peugeot UK dealer pages
    • dealers search
    • virtual tour
    • request a test drive
    • book a service
    • business hours and bank holidays

    Results

    All user data and every step in the buying journey are captured in the CRM—information that will guide site improvements and marketing strategy
    All 219 Peugeot UK dealer pages received a design revamp and content updates were made more manageable—ensuring up-to-date information is always published without fuss
    The scalable tech solution employed made it easy for other PSA Group brands—DS Automabiules and Citroën—to adopt the same
    Peugeot became the first car manufacturer to offer buyers the full car buying journey online—from configuring the car to part exchange to financing and payment to home delivery
    offers.peugeot.co.uk
    dealer.peugeot.co.uk
    Mobile theme launch for the oldest beer subscription club in the US
    Expand
    ROLL-OUT OF MOBILE THEME

    Mobile theme launch for the oldest beer subscription club in the US

    Six subscription clubs under one Magento 2 roof

    We were a bit leery of going offshore for our Magento dev work as our build is highly customized, but Scandiweb came highly recommended and in the end, over a year later, we are very pleased. Workflow is much more streamlined than what we’re used to and as a result, we’re getting much more done at a fraction of the cost. Smaller, lower priority tickets that never seemed to make it to the top of the queue are actually getting banged out and that feels really good.

    My team has found them responsive and highly competent. They’re flexible and bend over backwards to meet our requirements and have come in on schedule and at or under budget on each project.

    We just launched four mobile themes with Scandiweb and I couldn’t be more pleased with the end result. I anticipate a long-standing, mutually beneficial relationship, as it should be.
    Kris Calef
    President

    Approach

    • Initial graphical design phase based on heatmaps and analytics data to identify the optimal positioning of elements on mobile devices
    • Agile delivery for phased deployments to avoid any loss in search engine mobile ranking for top-visited clubs
    • Ongoing SEO tech audit for each club in cooperation with the client's in-house SEO team
    • Performance optimization and review to ensure that the mobile theme does not affect the website load speed
    • Migration of legacy Order Management system to Marello OMS with customizations for subscription business model

    Highlights

    Complete support of subscription business needs, including featured items and past selections for all subscription clubs
    Design your own subscription club option with the user journey adapted for both mobile and desktop
    Checkout flow and payment processing tailored specifically for the subscription business
    Shopping cart sharing across 7 subscription clubs (different websites in Magento) for uninterrupted checkout process

    Results

    Improved user experience on mobile devices, decreasing shopping cart bounce rate by 58.8% during peak season
    +96.4% average conversion rate in 2 months after the new responsive theme launch
    Many new customers are reaching the MonthlyClubs website from mobile devices with 42.3% mobile organic traffic acquisition increase in 3 months after mobile theme launch
    10+ year worth of data successfully migrated out of ERP to Marello
    Automated shipment processing, charging and credit card checks allow MonthlyClubs to spend saved time on marketing and customer care activities
    monthlyclubs.com
    5 channels. Omni-channel.
    Expand
    DESKTOP. MOBILE. PRINT. CALL. STORE

    5 channels. Omni-channel.

    A mix of online eCommerce on Magento with physical retail chain

    Working with Scandiweb has been a positive experience, they have consistently kept their timelines and have competent people with the technical expertise to finish the job.
    Jón H. Bartels
    Director of IT

    Approach

    • Adobe Commerce integration with Navision for stock, pricing and product data integration
    • Gather data insights from the existing store using Google Analytics and heatmaps to build a new conversion-driven responsive design

    Highlights

    JYSK is an international retail chain for household items with more than 3,000 stores in over 50 countries worldwide
    English and French store versions to support customers in Canada
    Real-time multi-warehouse stock status update for every product

    Omni-channel solution for 50 stores featuring

    In-store pickup
    Catalogues
    Call center
    Desktop / Tablet / Mobile
    #discoverJYSK blog integration cross-linked with products
    Automated store assignment based on customer location
    Scandiweb store-locator for 50+ stores across Canada

    Results

    Omni-channel integration increased online revenue by 12%
    Mobile-friendly site increased conversion rates for mobile phones by more than 600%
    Increase in conversions due to store pick up feature and the call center
    After the launch, the project was moved to the dedicated eCommerce Growth team for continuous integration of new features such as loyalty cards, gift cards, and new payment methods
    jysk.ca
    Migration to Magento for the supplier to Amazon and Google
    Expand
    MAGENTO SUPER STORE BUILD

    Migration to Magento for the supplier to Amazon and Google

    New Magento store build and ongoing CRO leads to revenue increase by 40%

    The transition from our old system to Magento was on time and on budget. Staff was knowledgeable, honest and easy to work with. Bug fixes were done quickly. Customers appreciated the increased features and functions this was evidenced by the increased number of orders and the large average order size.
    Steven Simonyi-Gindele
    CEO

    Approach

    • Comparative competitor analysis to identify features and user flows that can bring business value to ID Superstore
    • Wireframe creation to visualise business side of the new store features
    • User testing sessions to validate improved user journey and CTAs
    • Data migration with IBM Websphere middlelayer to clean and enrich the current store data
    • Full-stack eCommerce growth team setup to ensure project success: tech team responsible for migration, UX & design team for redesign, SEO, PPC and CRO to improve business KPIs after the launch

    Highlights

    Rich UI of the menu overlay helps to engage customers in product selection within a few seconds after landing
    Custom lanyards page for improved conversion of customers coming from search engines
    LiveChat integration with Salesforce
    Tier pricing functionality implementation
    Salesforce, Glovia and Magento integration handled using IBM Cast Iron
    Learning Center entry pages development
    eBay, Google Shopping feeds and Amazon store setup
    Tweaking of SOLR engine for search
    All 3rd party integrations (Salesforce CRM,  QuickBooks) are done with IBM Websphere for better visibility of any integration, no-code data transformation logic, and transparent logging & monitoring

    Result

    Site has been launched migrating the entire DB of customers, passwords, products, orders, RMAs, invoices, and shipping notes
    Flexible category structure and filtering allowed to introduce additional 60,000 products
    LiveChat integration with Salesforce helped to increase conversion rates from chat by 84%
    Tier pricing increased revenue by 12%
    Tweaking of SOLR engine for search helped to increase conversion from search by 12%
    Learning Center entry pages bring 33% of the traffic and 20% of all conversions
    Set up of eBay and Amazon store contributed almost 10% to monthly revenue in the first 3 months
    Scandiweb got GO on traffic acquisition and CRO services after launch that boosted revenue by 25% within 6 months and conversion rates by 17.5%
    idsuperstore.com
    Magento eCommerce store for the largest Israeli fashion group
    Expand
    SOCIAL COMMERCE + MAGENTO

    Magento eCommerce store for the largest Israeli fashion group

    Social shop integration, product bundle offers, and mix-and-match features for improved CX and sales

    We have been working with Scandiweb as our developing team for the past year and a half, on two major projects and as an on-going support team/dedicated developer support.

    In this time we had a chance to work with multiple developers from Scandiweb's team, all were professionals and worked hard to provide a solution to presented issues and requests. Communication with developers is fluent and immediate - we manage tasks in Jira, which is well organised and we talk about urgent or small matters on Skype while the task is in progress
    Maya Carmeli
    Project manager

    Approach

    • Help deploy highly scalable servers with full Varnish Cache implementation
    • Clean up existing code base to improve site speed and maintainability
    • Provide an engaging experience for users through product configurators and outfit suggestions

    Highlights

    Customer review system that improves credibility for more than 50k products
    Shoppable Instagram feed integration and products sync with Adika’s Facebook and Instagram stores
    Highly customizable menu creation system allows for engaging ways to design any menu on the page
    Support for easily adding videos to product pages
    Shop the look—easily add to cart all the items the model is wearing
    Custom product bundles where items can be added to cart straight from the Related Products section
    Custom integration with the centralized Adika-group account/point system for gift card support
    Bikini mixer—create your own bikini look and complete your order
    Virtual showroom—Adika can easily add custom blocks with text, images, and CTAs to showcase selected products on the homepage

    Results

    A single admin panel for the stores makes it easy for Adika to manage content and products on all three websites 
    Page loads in under 2 seconds—made possible with Varnish Cache
    Enhanced speed and maintainability after a full code base cleanup
    Full integration with Adika’s centralized ccount system—customers can login to any of the stores with a single account and earn or use points on their purchases
    adikastyle.com
    golfkids.co.il
    golfco.co.il
    Organic traffic increase after migration
    to Shopify from Magento
    Expand
    SEO
    SEO FOR MAGENTO TO SHOPIFY MIGRATION

    Organic traffic increase after migration to Shopify from Magento

    SEO program drives 72% organic growth for Kouboo after migration

    +72%
    organic traffic
    +100%
    visibility rate
    +138%
    TOP-3 keywords
    +32%
    clicks
    +107%
    revenue

    Approach

    • In-depth technical SEO audit before migration
    • Go-live support & post-go-live SEO monitoring
    • On-page SEO roadmap development and continuous landing page optimization
    • Building relevant backlink profile

    Highlights

    Kouboo is a family-owned online business selling handmade furniture and home accessories
    SEO support during migration from Magento 2 to Shopify that evolved into a full on-page SEO program
    301 redirect mapping for the entire site's new URL structure
    Research of product- and niche-specific keywords to develop optimized content
    New SEO-optimized page creation and backlink building

    Results

    The SEO team fully prepared Kouboo.com for the
    re-platforming to Shopify
    Consistent keyword SERP ranking increase for the updated pages
    Improvement highlights YOY
    +72% total organic traffic
    +32% total clicks
    Other improvements since migration
    +100% visibility rate
    +138% top-3 ranking keywords
    +107% total revenue
    kouboo.com
    SEO support leads to organic traffic increase right after the go-live
    Expand
    SEO
    SEO SUPPORT DURING PWA MIGRATION

    SEO support leads to organic traffic increase right after the go-live

    Hairy Baby migrates to PWA with organic traffic improvements

    +60%
    organic traffic
    +300
    additional orders
    +69%
    organic sessions MoM
    +123%
    revenue
    +139%
    revenue from organic

    Approach

    • SEO audit and technical fixes before the go-live to prevent organic traffic loss during the migration to PWA
    • Site's organic performance report with additional UX & data tracking suggestions
    • Competitor and keyword research to find and implement new ranking opportunities within subcategories
    • Navigation menu audit and redesign to recover previously lost traffic
    • Go-live support with the focus on securing rankings

    Highlights

    Hairy Baby is an Irish clothing and accessories company that sells products with local sayings as part of the design
    Competitor and keyword research targeting transactional keywords
    Writing meta titles and descriptions for all landing pages based on the keyword research
    Navigation menu redesign and recovery of lost traffic, organic clicks, and top-ranking keywords due to deleted subcategories

    Results

    Successful migration to PWA without any drop in organic traffic
    After the go-live, Hairy Baby is ranking for many new keywords apart from the brand- or saying-related keywords
    Increased traffic from the UK and the US with opportunities to grow and attain clients outside of Ireland
    Organic traffic improvements across all KPIs. Highlights MoM right after the migration compared to the previous period
    +60% Google organic traffic
    +300 additional orders
    +123% additional revenue
    +69% organic sessions
    +139% revenue coming from organic traffic
    hairybaby.com
    Store build for Rockar Hyundai, powered by highly customized Magento setup
    Expand
    BUY NEW CAR IN 5 MINUTES

    Store build for Rockar Hyundai, powered by highly customized Magento setup

    Rockar Hyundai sees sales increase for their online store, kiosks, and tablets

    Approach

    • Agile-driven development process following Scrum approach, with cross-functional team and direct client involvement and retail business operations analysis
    • Separate microservices for finance, stock, and product data raw files processing, cross-mapping, variations compilation, and import into the eCommerce platform
    • Continuous delivery workflow integration and QA process automation with UI acceptance tests for regression testing and code coverage with Unit tests

    Highlights

    Evaluate your current vehicle in seconds with the Part Exchange service and use it as your first deposit
    Various payment option and finance plan integrations, including contract hire methods
    Real-time delivery date, finance data, and monthly payment calculation updates, based on the vehicle configuration, selected options, and accessories
    Online test drive booking system YouDrive with the ability to drive the vehicle during a shopping center visit
    Data-driven user journey creation and In-house look and feel of the design for a full 'buy-online' experience
    Adapted in-store user journey in kiosks and tablets for better interaction with retail store visitors

    Result

    Rockar Hyundai retail business sales increase and customer experience improvements within the buy-online journey, as well as in-store kiosks and tablets
    Administration teamwork efficiency growth and automatization of the most time-consuming manual processes
    Checkout redesign for The Met Store
    Expand
    DATA-DRIVEN AND EVIDENCE-BASED CHECKOUT OPTIMIZATION

    Checkout redesign for The Met Store

    Conversion usability research for the largest museum in the US

    Approach

    • Checkout optimization strategy backed by conversion usability research
    • UX audit and competitive benchmarking
    • Checkout tracing review & additional tracking setup
    • Quantitative and qualitative data analysis
    • On-site polls + user testing
    • Wireframing and designs

    Highlights

    The Met Store features hundreds of unique museum gift items, including jewelry, reproductions, apparel, and wall art
    A good chunk of customers (37%) experienced friction at checkout so we investigated why
    10 user tests done on mobile and desktop
    • Pre-test interview
    • Checkout test
    • Post-test interview
    The checkout form was simplified and made intuitive to reduce friction:
    • No unnecessary fields
    • Progress bar display
    • Optimized keyboard on mobile
    • Autocomplete function
    • Country code detection for phone number
    A more intuitive shopping bag that lets users effortlessly update their cart
    Popular payment methods and express checkout made available

    Result

    Comprehensive checkout audit based on extensive research done by CRO experts
    Competitive benchmarking with 6 other museum eCommerce stores conducted and 10 user tests done
    Quantitative and qualitative data analysis that covered the shopping funnel performance, checkout behavior performance, errors, checkout optimization opportunities, etc.
    Detailed recommendations on how to make the checkout process more intuitive and less complicated—from reducing form fields to introducing free shipping and adding more payment options
    store.metmuseum.org
    CRO retainer program for BUFF®
    Expand
    LONG-TERM COMMITMENT TO CX OPTIMIZATION

    CRO retainer program for BUFF®

    291% projected ROI on redesigned checkout

    +176%
    revenue

    +291.76%
    ROI

    Approach

    • Monthly alignment of conversion optimization-focused deliverables between BUFF® and Scandiweb Growth Team
    • Define UX and implement data tracking enhancement on Adobe Commerce
    • Checkout optimization program for BUFF® Spain, Germany, and France—checkout trends analysis, wireframing, development, tracking setup, post-launch analysis
    • Menu navigation optimization—data analysis and user testing, mapping out new menu in close collaboration with SEO team, wireframing and designs

    Highlights

    BUFF® created the iconic multifunctional tubular 25 years ago—today, its products are sold in more than 70 countries worldwide
    100+ UX-driven wireframes and support for the in-house UI designer of BUFF® on CRO best practices
    Data tracking improvements: custom event setup and improved Enhanced Ecommerce implementation on Google Analytics
    Checkout optimization: visually secure accordion checkout with quick cart edit function, form validation, social proof, multiple payment methods, and other features
    Menu navigation optimization: switch to 4 product category-based top-level menu items with more than 150 submenus informed by UX research

    Results

    Projected ROI of 291.76% on the new accordion checkout within a year
    176% YOY increase in revenue after switching to a product-based menu
    Monthly data analysis and reporting on overall site performance, users, devices, eCommerce performance, landing page performance, and more
    Voice of Customer (VoC) and other user researches for UX audit done to support CRO strategy
    buff.com
    Rockar and digital car dealership
    Expand
    FOR THE BEST CAR-BUYING JOURNEY ONLINE

    Rockar and digital car dealership

    Upper funnel optimization and enhanced eCommerce tracking

    Approach

    • Heuristic evaluation
    • Competitor analysis (UK and US)
    • Follow and investigate the main user journeys for Rockar Jaguar and Land Rover (JLR)
    • Interview Rockar’s customer support and sales teams to gather insights on the customer journey
    • Frontend testing automation
    • Google Tag Manager + dataLayer deployed and linked to Google Analytics and Data Studio for precise tracking and comprehensive reporting
    • JLR GA data tracking health-check to validate data trustworthiness

    Highlights

    Based in the United Kingdom, Rockar is the first company to bring car dealership entirely online
    ‍
    Customers can purchase cars through Rockar’s platform and have them delivered to their door without ever having to visit the physical store or sign paper documents
    ‍
    Heuristic analysis to reveal which of these areas of the website need the most attention:
    • Relevance
    • Help and information
    • Persuasive and simple design
    • Functionality and efficiency
    GA data analysis to identify usability issues and weak points on the website
    Wireframes supported by all the research done—Finance, Part Exchange, Choose Car, PLP, PDP, etc.
    Enhanced Ecommerce via GTM with customization to accurately track promo clicks, car options that are loaded on the Car Finder pages, specific car details viewed, checkout options, etc.

    Results

    Top 10 priorities for improvements identified after thorough heuristic evaluation, including the shopping cart, product descriptions, CTA optimization, and nudges
    Analysis of 16 competitors from the UK and US identified effective strategies that Rockar should adapt, e.g., smart use of CTAs, product description formatting, better filter options
    Reliable data will continue to support further UX and CRO improvements
    landrover.rockar.com
    jaguar.rockar.com
    Putting Elo ads in front of the right people
    Expand
    PPC
    PPC FOR INVENTORS OF TOUCHSCREENS

    Putting Elo ads in front of the right people

    Proactive PPC account management leads to +42% in conversions

    Google Ads

    +41.81% conversions

    +165.02% conversions

    -17.62%
    CPA

    Microsoft Ads

    +224% conversions

    +150%
    ‍conversion rate

    -68%
    CPA

    LinkedIn Ads

    +47.6% conversions

    +41.4%
    ‍conversion rate

    -29.4%
    CPA

    Working with Scandiweb has been a smooth ride from the start. Beyond the extreme friendliness and enthusiasm, Scandiweb, and more specifically the PPC team, shows great reactivity and professionalism.

    Daily, the PPC team accompany us on multiple PPC campaigns, always guiding us and helping us make the right decisions to reach the best possible results but also taking the time to explain to us when we are lacking knowledge. It has been terrific working with a partner who is committed as I am to our brand. I look forward to seeing where it will take us, up higher, as always.
    Florence Kiss
    Senior Marketing Manager

    Approach

    • PPC account management by a team of an account strategist
      and ad copywriter
    • Ongoing market research, keyword and competitor analysis
    • Campaign setup and management to increase brand awareness and bring more qualified leads
    • Regular revision of the account and campaign performance
    • LinkedIn audience building and targeted campaigns setup by industries for more personalized ads

    Highlights

    Elo are the inventors of touchscreen technology, with 25+ million Elo displays installed in over 80 countries worldwide as point-of-sale terminals, hospitality systems, interactive retail displays, and more
    Restructuring Elo accounts and turning them into effective paid media channels, using Google Ads, Microsoft Ads, and LinkedIn Ads
    Targeted Search, Display, Video, and Lead Generation campaign launch with a focus on healthy CPA and increasing the number of qualified leads
    Collaboration expansion to the EMEA market after seeing good results on Elo US accounts

    Results

    Conversion increase and decrease in CPA after 12 months of managing Elo PPC accounts
    Google Ads
    +41.81% conversions
    +165.02% conversion rate
    -17.62% CPA
    Microsoft Ads
    +224% conversions
    +150% conversion rate
    -68% CPA
    LinkedIn Ads
    +47.6% conversions
    +41.4% conversion rate
    -29.4% CPA
    +19.8% impressions
    +4.3% clicks
    elotouch.com
    Personalization & UX refinement for exceptional customer experience
    Expand
    CONTINUOUS CX OPTIMIZATION FOR ECOM EXPANSION

    Personalization & UX refinement for exceptional customer experience

    Sportland sees 80% better convertibility in sessions with personalized recommendations

    Google Ads
    +80%
    convertibility
    +75%
    pageviews
    +10%
    clicks
    +30%
    sales

    Approach

    • Full UX research on industry best practices, competitive analysis, concept wireframing, and user testing to support all optimization efforts
    • Market research to support store expansion to new countries
    • Merge online and offline retail to create a phygital experience for customers
    • AI-powered product recommendations and smart search merchandising
    • Consolidate multi-source performance data pipeline for ongoing and real-time reporting
    • Style guide review and brand alignment before wireframes and design

    Highlights

    Sportland International Group is a European sporting goods retailer dominating the sporting and leisure sector in the Baltics—officially representing 19 of the world's leading sports brands across the region
    An entirely custom solution that made store pick-up possible — customers could see which items are available at the nearest store and pick up their orders within 30 minutes
    Personalization solutions from SearchNode, Klaviyo, and Clerk.io
    The right messaging and approach at every customer interaction touch point
    Wireframes and design informed by research and guided by best practices
    Custom data tracking setup with GA4, BigQuery, and Magento + data visualization using Google Data Studio
    Consolidated report for three store views—Latvia, Estonia, and Lithuania
    • Overall performance
    • Store performance comparison
    • eCommerce performance
    • Error message monitoring
    User testing to uncover usability and design issues
    Comprehensive market research to help prepare Sportland before entering a new territory
    • eCommerce trends
    • Competitor analysis
    • Social media analysis
    • Consumer survey

    Results

    Sessions containing interactions with AI-powered product recommendation blocks have 80% better convertibility
    Omnichannel customer experience
    Store pick-up option circumvented shipping delays introduced by the COVID-19 pandemic
    Customers can get their orders in less than an hour and with no additional delivery costs
    30% increase in sales
    Ongoing CX improvements
    sportland.ee
    sportland.lv
    sportland.lt
    International SEO setup leads to higher conversion
    Expand
    COUNTRY-SPECIFIC CONVERSIONS

    International SEO setup leads to higher conversion

    Hreflang implementation ensures traffic increase for Elo's local EMEA websites

    +46.34%
    UK clicks MoM
    +33.25%
    Germany clicks MoM
    +10.29%
    France clicks MoM

    Approach

    • Technical SEO audit and SEO best practices implementation 
for Elo's Magento store
    • Global sitewide improvements to URLs structure
    • International SEO setup to increase organic traffic for Elo's EMEA websites and guide visitors to correct sites

    Highlights

    Elo has 8 global websites offering a variety of products and solutions of their innovative touchscreen technology
    Full-care SEO program focused on on-site content optimization, B2B-relevant link building, keyword & competitor research
    Technical SEO audit and required improvements
    • Canonical tags implementation
    • Internal linking fixes
    • Standardized URL structure creation
    • XML sitemap proper setup
    Hreflang tag implementation with Mageworx SEO extension on all localized country versions located under Magento 2 setup

    Results

    Increase in rankings and clicks by 6.2% after implementation 
of standardized URL structure
    Higher conversion and number of contact form submissions due to correct traffic distribution on country-specific websites
    Clicks after implementing hreflang tag
    +46.34% UK
    +10.29% France
    +33.25% Germany
    elotouch.co.uk
    elotouch.fr
    elotouch.de
    Migration from Magento 1 to Magento 2 with redesigned frontend on ScandiPWA
    Expand
    TOY STORY ON SCANDIPWA

    Migration from Magento 1 to Magento 2 with
    redesigned frontend on ScandiPWA

    The leading toy store in the Baltics runs on ScandiPWA

    Approach

    • Fast setup of development and scalable Live environment on readymage.com
    • Data and conversion analysis to inform redesign 
    • Magento 1 SEO audit to plan and retain organic traffic after migration to Magento 2 and ScandiPWA
    • Onsite observation of customer's content, order management and customer service teams to make sure Magento 2 will handle all necessary processes
    • Mapping of data sources profiles and scenarios to make sure all data pipeline swill work after migration
    • B2B storefront development and new web store planning
    • Analysis of the existing market positions to scale and enter new markets, starting with expansion to the Swedish market

    Highlights

    XS Toys is the leading toy merchant in the Baltics, with stores also opened in Finland, Uzbekistan, Georgia, Russia, and the most recent in Sweden
    Migration from Magento 1 to Magento 2 coupled with ScandiPWA, with a full redesign to give a modern look
    for the store
    Adyen module integration to support multiple payment payments across different countries
    FHD module implementation to automate order handling processes for the Swedish store 
    Reserve items in-store and generating QR code to connect customers' online and physical store bonuses
    Directo ERP integration for orders and catalog management
    Boomi/Directo integration for product, customer, and order data exchange with Magento

    Results

    Migration from Magento 1 to Magento 2 and ScandiPWA
    Cart abandonment rate decrease for new and returning visitors 9 months after the migration, compared to the previous period
    +112.59% in revenue growth for the Latvian store and +48.14% for Estonia after migration to ScandiPWA
    Improved conversion rates
    +144.91% Latvia
    +20.47% Lithuania
    +69.03% Estonia
    +20.84% Finland
    Increase in transactions
    +136.31% Latvia
    +49.54% Estonia
    +20.31% Finland
    xsrotallietas.lv
    Support for a top organic dietary supplements seller in the Nordics
    Expand
    BE, FE, CRO & SEO ENHANCEMENTS

    Support for a top organic dietary supplements seller in the Nordics

    Proactive development, CRO, and SEO support brings +29.4% revenue

    Approach

    • Dedicated eCommerce team providing a wide range of 24/7 support and maintenance services
    • Monthly health checks and performance optimization—monitoring of server, application, security, and SEO performance
    • Multiple UX and UI improvements and fixes following the best CRO practices
    • Setting GreatLife.se strategic eCommerce roadmap for the next 2 years
    • Market expansion research for opening new stores in the future

    Highlights

    Full tech setup of the stores for EU and Nordic markets
    Multiple UX and UI improvements
    • Cart price rule codes generation
    • PLP and PDP optimizations
    • Fixes of localization bugs
    • Logic update of handling shipping methods when sending orders from Magento to WMS
    • Klarna checkout module updates
    Extensions and integrations
    • ProfitMetrics integration for optimizing the profitability of sales channels and marketing campaigns
    • GDPR compliance extension
    • MailChimp Connector for Magento 2
    Ensuring a smooth data tracking and analytics flow
    • Full GTM setup and dataLayer fixes for enhanced eCommerce tracking
    • Dynamic Remarketing & conversion tracking setup for Microsoft Ads
    SEO improvements, including sitemap and robots.txt optimizations, structured data fixes, occasional cleanup of SEO-unfriendly URLs

    Result

    Ongoing support for GreatLife online store from December 2020
    Improvements for the last 3 months
    +50% conversions
    +78% transactions
    +94% transactions from organic
    +29.4% revenue
    greatlife.se
    Booking flow simplifications and integration of additional services
    Expand
    UX & REDESIGN FOR THE LEADING NORTH-EUROPEAN AIRLINE

    Booking flow simplifications and integration of additional services

    Balancing UX and journey monetization goals 

    Approach

    • Redesign booking flow to increase ancillary product attach rate with one-decision-at-a-time approach
    • Relocate team to the client's premises to ensure constant knowledge transfer and fast feedback loops
    • Develop interactive prototypes for user testing
    • Heuristic evaluation and competitor benchmarking

    Highlights

    UX to support dozens of use cases and specific systematic and legal requirements
    eCommerce solutions validated through several rounds of user testing
    Revamped airlines booking flow that prioritizes simplicity and micro conversion at every step

    Results

    Deliverables
    400+ screens for 17 user cases
    6 interactive prototypes
    18 user tests
    100+ page technical documentation
    Clean and simple UX that nudges users towards adding ancillary products during the booking process
    airbaltic.com
    PPC roadmap for higher sales and improved customer retention
    Expand
    PPC
    PPC TO INCREASE REVENUE

    PPC roadmap for higher sales and improved customer retention

    New Moto Machines PPC strategy increases revenue by 184%

    +155%
    conversions
    +89%
    conversion rate
    +66%
    ROAS
    -36%
    bounce rate
    +184%
    revenue
    Working with Scandiweb has been a game-changer for our Pay-Per-Click marketing. As a medium to large business, they find a way to take a personal approach and provide one-on-one support for our small business where others have failed. Furthermore, they go out of their way to understand our business niche and cater to that. Scandiweb has made a true effort to be proactive and do what’s in our best interest. It’s rare to have a business relationship in today’s world from a creative agency that feels like a partnership.
    Edward Stiley
    COO

    Approach

    • Analysis of the product list containing parts and accessories for over 700 different models of motorcycles to capture seasonality based demand
    • Mapping business model versus target audience, shopping trends and keyword research
    • PPC efforts optimized for a set budget
    • Campaigns restructuring to attract more focused traffic and increase click-through rate
    • Existing bidding strategy adjustment, focusing on the product and customer groups more likely to convert

    Highlights

    Moto Machines is a family-owned online business based in Sterling, Virginia, USA, specializing in selling motorcycle parts and accessories with exclusive imports from some of the world’s leading manufacturers
    Deep-dive into bike models, trends, and seasonal demand to achieve better ad spend ROI and revenue
    Search, Shopping, and Display campaign launch with a focus on the search query intent and structure
    Management of a complex technical catalog so that all products have accurate information for higher impression, click-through rate, and
    conversion rate
    Ad copy development with bid adjustments on the levels of gender, age, location, ad schedule, device,
    and audience

    Results

    Methodical implementation of the new data-driven PPC strategy for Moto Machines
    Google Ads:
    Higher quality and more relevant traffic, improved conversion, increased ROAS and revenue across the span of 14 months
    Google Ads:
    YOY improvements
    Google Ads:
    -33% cost/conv
    +184% revenue
    +155% conversions
    +89% conversion rate
    +66% ROAS
    Other performance highlights
    Google Ads:
    -36% bounce rate
    +88% transactions
    +92% page search
    +33% impressions
    +34% clicks
    motomachines.com
    eCommerce growth team increases KPIs
    Expand
    148% INCREASE IN MOBILE REVENUE

    eCommerce growth team increases KPIs

    Orchestrated work of Data, Analytics and UX teams brings tangible business results

    +745.72%
    revenue from cart
    abandonment emails
    +73.32%
    add-to-cart rate
    after landing page revamp
    +148%
    mobile revenue after
    fixing low-hanging fruits

    Approach

    • Continuous engagement of Data, Analytics, UX and Conversion Rate Optimisation teams
    • A/B testing program and trustworthy data tracking to help Cervera make informed business decisions
    • Data layer implementation to collect relevant events for further analysis
    • Data visualization for KPI monitoring and reporting to make it easier to derive actionable insights from collected data
    • Extensive qualitative and quantitative user research
    • Shopping funnel optimization—from marketing campaign launch to “Thank you!” page
    • Monthly summary report to track progress of the key metrics

    Highlights

    Established in 1987, Cervera is Sweden's leading player in the kitchen and home products sector with strong eCommerce presence and around 70 physical stores in the country
    Upgrade of tech stack, redesign and moving eCommerce to headless architecture undertaken by Technology stream

    A/B testing supported our decision to use Nosto’s eCommerce personalization platform

    • 14.72% in product list clicks
    • 29.18% in add-to-cart rates
    • 36.53% in unique purchases
    Quickly identifying and resolving low-hanging fruits made way for delivering immediate value to Cervera’s business
    Enhanced digital analytics setup produced complete and reliable data that guided CRO efforts
    A/B testing to identify which product badge and discount display option will have higher CTRs

    Result

    73.32% increase in add-to-cart rate after landing page revamp
    78% win-rate for A/B testing program
    148% increase in mobile revenue after fixing low-hanging fruits
    745.72% revenue increase from cart abandonment emails
    cervera.se
    Uncovering UX flaws for a smooth checkout experience
    Expand
    HEURISTIC EVALUATION FOR BETTER UX

    Uncovering UX flaws for a smooth checkout experience

    Up to $495,000 projected additional revenue for Northerner and Nicokick from optimized checkout

    +18%
    transactions
    +38.5%
    revenue
    +17.3%
    AOV
    -61.7%
    checkout errors
    +13.1%
    transactions
    +12.6%
    revenue
    +5.6%
    AOV
    -12%
    checkout errors

    Approach

    • Heuristic evaluation to uncover UX flaws
    • Quantitative data analysis as basis for checkout wireframes
    • Checkout form design changes for improved readability and consistency
    • Make checkout flow more intuitive and remove distractions to reduce purchase friction
    • Add checkout elements to make users feel more secure and nudge them to complete the purchase

    Highlights

    Northerner has the largest smokeless tobacco selection online and, along with Nicokick, is part of Haypp Group—a global leader in oral nicotine products with presence in more than 30 countries
    Neat one-page checkout design that makes smarter use of space—easy to navigate and free of distractions
    Autocomplete, highlighted active field, tooltips, optimized keyboard that matches field type for a smooth checkout experience
    Effective use of visual hierarchy that highlights the most important parts of the Order Summary block
    Emphasis on checkout security to inspire user confidence

    Result

    Comparing the performance of the new checkout in the first 8 weeks after launch against the previous period, we observed the following results for Northerner
    +12% in checkout conversion rate
    +18% in transactions
    +38.5% in revenue
    +17.3% in average order value
    -61.7% in checkout errors
    -3.6% in checkout drop-off
    -2 p.p. in exit rate
    Assuming that the number of checkouts and average order value would stay the same, the checkout convertibility rate after optimization shows that the newly implemented checkout has already paid off and will have a 4242.31% ROI in one year
    The new checkout is expected to bring Northerner an additional revenue of up to $475,265 in one year

    Results

    Six weeks post-launch of the new checkout, we observed the following improvements for Nicokick compared to the previous period
    +5.6% in checkout conversion rate
    +13.1% in transactions
    +12.6% in revenue
    -12 p.p. in checkout exit rate
    Assuming that the number of checkouts and average order value would stay the same, the newly implemented checkout is expected to pay off within a year with an ROI of 29.15%
    An additional revenue of $19,960 can be expected for Nicokick in one year attributable to the new checkout
    northerner.com/us
    nicokick.com/us
    100k redirects-worth SEO support during migration to Adobe Commerce
    Expand
    TIME TRAVEL TO ADOBE COMMERCE

    100k redirects-worth SEO support during migration to Adobe Commerce

    Nuclear Blast migrates from a legacy system to Adobe Commerce without organic traffic loss

    +100%
    Average organic traffic
    100k+
    301 redirects
    +277%
    Organic traffic yoy

    Approach

    • Keyword research, market analysis, and competitors analysis
    • Research and data-informed sitemap, domains, and menu restructure planning
    • Technical SEO setup revamp
    • International website approach to migration—adding five store views and two domains (.de and .com) under the same Adobe Commerce backend to prepare Nuclear Blast for future expansion

    Highlights

    Nuclear Blast is a record label for some of the most successful and influential metal bands in the industry such as Slayer, Exodus, Epica, Immortal, and many others
    Full SEO support during website migration from a legacy system (from way back in the 2000s) to Adobe Commerce
    Creating more than 100,000 301 redirects with the restructured URLs and relocating subdirectories
    Existing content updates and creation of new canonical tags, leveraging the URLs that already had site equity; correct meta robot tags setup
    Beyond SEO—technical assistance to the 3rd party web development agency in implementing the SEO migration plan Scandiweb designed to make it work in Adobe Commerce

    Results

    Successful SEO support to Nuclear Blast in website migration from a legacy system to Adobe Commerce
    +227% YOY organic traffic for the .com store view
    +100% average organic traffic for the .com store view one month post-migration
    nuclearblast.de
    Nudging customers to take the next step towards conversion
    Expand
    LEAD GENERATION OPTIMIZATION

    Nudging customers to take the next step towards conversion

    Lead-capture form and CTA optimization

    Approach

    • Lead-capture form optimization
    • Set up tracking to allow for a more granular analysis of user interactions with the form
    • Current form and user flow analysis
    • Wireframes for mobile and desktop
    • A/B testing via Google Optimize

    Highlights

    Elo invented the touchscreen more than 50 years ago—and ever since, over 25 million Elo touch screens have been installed all over the world
    High fidelity wireframes for mobile and desktop
    • Accordion layout
    • Reduced number of form fields
    • Clear copy
    • Strictly necessary elements
    Clear guidelines on form optimization were developed based on heatmaps, exit intent pop-up responses, session recordings, and heuristic analysis
    Email subscription blocks were added to the homepage, solutions pages, and footer of every page to increase customer touchpoints
    A/B testing to find the call-to-action that yields better conversion rates

    Result

    CTAs that convert better as supported by A/B test findings
    Better user experience and reduced friction with optimized
    lead-capture form
    Continuous customer experience optimization
    elotouch.com
    No-code solution to website redesign
    Expand
    INTUITIVE, UX-FOCUSED, OPTIMIZED

    No-code solution to website redesign

    UX-focused frontend redesign

    Approach

    • UX-focused frontend redesign built on no-code CMS for increased conversions
    • Emphasize technological innovation, professionalism, and USP on the new design
    • Customer journey mapping to identify areas of improvement and optimize website for conversion
    • Create comprehensive user personas to guide wireframes and designs creation—focusing on how to address consumer needs

    Highlights

    Veset is an all-in-one cloud playout platform servicing 150 channels in 15 countries

    Their flagship product, Veset Nimbus, enables broadcasters to create and deliver professional linear TV channels to any distribution platform
    Full website redesign on Webflow, easily managed without developer input
    8 comprehensive user personas informed UX and design decisions
    Wireframes mapped according to user journey and personas
    Website base-template, style guide, page designs, and prototypes delivery via Figma
    A virtual tour of the Veset Nimbus platform allows visitors to explore the functionalities of Veset’s main product offering

    Result

    A completely new no-code website that conveys the professionalism and technological innovation Veset wants to emphasize as a brand
    An intuitive user experience is guaranteed by the carefully mapped out user journey that informed the design
    Target personas’ pain points are addressed at each stage to increase the probability of conversion
    Conversion-optimized and custom homepage and landing pages with animation, sliders, and a Virtual Tour embedded on the page
    Increased session duration and lower bounce rates after project launch
    veset.tv
    Restructuring PPC campaigns for a smooth conversion flow
    Expand
    PROFIT FROM PAID MEDIA

    Restructuring PPC campaigns for a smooth conversion flow

    The Wool Company secures revenue and increases conversions by 52%

    +65%
    CTR
    -51%
    cost/conv
    +82%
    ROAS
    -26%
    cost
    +52%
    conversions

    I am very pleased to say that month on month, our adverts have gone from strength to strength. Our spend is down, whilst our results are far, far better. Whilst this was very impressive and exceeded our expectations, it is not just the results Berkay has achieved on our adverts, but his highly unusual commitment to our business.

    I have never come across this proactive approach before from any company that has worked for us. He is also lovely to work with, even giving us updates on the health of his cacti family!I cannot recommend Scandiweb highly enough.

    Sarah Mayman
    Director

    I am very pleased to say that month on month, our adverts have gone from strength to strength. Our spend is down, whilst our results are far, far better. Whilst this was very impressive and exceeded our expectations, it is not just the results Berkay has achieved on our adverts, but his highly unusual commitment to our business.

    I have never come across this proactive approach before from any company that has worked for us. He is also lovely to work with, even giving us updates on the health of his cacti family!I cannot recommend Scandiweb highly enough
    Sarah Mayman
    Director

    Approach

    • PPC strategy development to effectively compete against bigger brands
    • Launching carefully researched campaigns to drive revenue increase with an improved ROAS
    • Ongoing market & target audience research and keyword & competitor analysis
    • Ongoing campaign management and daily revisions

    Highlights

    The Wool Company is a UK-based
    family-owned business selling wool clothes and home accessories
    Turning The Wool Company account into a profitable paid media channel, using Google Ads and Microsoft Ads
    Targeted Search and Shopping campaign launch with a focus on increasing ROAS
    Full conversion funnel tracking for data-driven decision making

    Result

    The most notable YOY improvements within the first 6 months after launching the project
    Google Ads:
    +11.95% clicks
    +65.11% CTR
    -26.24% cost
    -34.11% avg. CPC
    -51.52% cost/conv
    +52.17% conversions
    +35.94% conversion rate
    +34.30% conversion value
    +82.07% ROAS
    thewoolcompany.co.uk

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