AI content strategy
for eCommerce

Generate, optimize, and distribute personalized content at scale, harnessing artificial intelligence for data-backed insights and continuous performance analytics, resulting in increased engagement, search engine optimization and conversions.

Trusted by leading global brands

Trusted by global leading brands

What is AI content strategy

AI content strategy signifies a cutting-edge approach to eCommerce content creation and management. Harnessing the power of artificial intelligence, this strategy boosts the generation, optimization, and distribution of various types of content on an unprecedented scale.

This includes SEO-optimized product descriptions, engaging blog articles, enticing email marketing campaigns, persuasive social media posts, informative how-to guides, and more. Personalization is key, tailoring each piece of content to resonate with different audience segments. With smart distribution strategies, this content reaches the right audience at the right time.

Backed by continuous performance analytics, an AI content strategy allows businesses to refine their content continuously, enhancing engagement, boosting conversions, and ultimately improving ROI.

AI content strategy services we offer

Scandiweb's AI content services streamline your eCommerce operations, providing comprehensive tools for impactful customer engagement. From content creation to insightful analytics, we ensure your message reaches its target effectively.

AI-Driven Content Creation

Quick and high-quality generation of product descriptions, blogs, emails, and social media posts

Content Optimization

Improve existing content for better search engine visibility and user engagement

Content Personalization

Tailor content to fit different customer groups, enhancing relevance and appeal

Continuous Optimization

Constantly refine and improve your content based on performance data and changing trends

Smart Content Distribution

Ensure your content is repurposed & reaches the right audience at the right time across multiple channels

Performance Analytics

Track content performance to gain valuable insights as well as make data-driven decisions

Audience Insights

Understand your customers better in order to create content that truly resonates with them

Multilingual Content

Use AI to create and optimize content in multiple languages, catering to a global customer base

AI-Driven Content Creation

Leveraging AI, you can rapidly generate high-quality content designed to resonate with your target audience and enhance your eCommerce presence.

AI can craft unique, engaging, and SEO-optimized product descriptions at scale, freeing up time and ensuring each product stands out, thus increasing its appeal to potential buyers.

AI-powered systems can generate blog posts around specific keywords, helping you rank higher in search engine results. It ensures consistent quality and output, keeping your audience engaged and informed.

AI enables data-driven social media content that resonates with your audience, improving engagement rates. It can also schedule posts for optimal times, maximizing their reach.

AI can personalize email content based on a user's behavior and preferences, improving open rates and click-through rates. It can also automate sending times for maximum engagement.

AI can generate SEO-optimized articles that drive organic traffic to your site. It can identify trending keywords and create content around them, improving your site's visibility on search engines.

AI can optimize PPC ad content to target the right audience at the right time, improving click-through rates and conversions.

AI can customize newsletters for each recipient based on their behavior and interests, improving engagement and conversion rates.

AI can craft unique, engaging, and SEO-optimized product descriptions at scale, freeing up time and ensuring each product stands out, thus increasing its appeal to potential buyers.

AI-powered systems can generate blog posts around specific keywords, helping you rank higher in search engine results. It ensures consistent quality and output, keeping your audience engaged and informed.

AI enables data-driven social media content that resonates with your audience, improving engagement rates. It can also schedule posts for optimal times, maximizing their reach.

AI can personalize email content based on a user's behavior and preferences, improving open rates and click-through rates. It can also automate sending times for maximum engagement.

AI can generate SEO-optimized articles that drive organic traffic to your site. It can identify trending keywords and create content around them, improving your site's visibility on search engines.

AI can optimize PPC ad content to target the right audience at the right time, improving click-through rates and conversions.

AI can customize newsletters for each recipient based on their behavior and interests, improving engagement and conversion rates.

Main benefits of AI content strategy

#1 eCommerce agency

With over 20 years on the market, our team of 650+ eCommerce specialists has successfully delivered 600+ projects.

All-Encompassing Services

From design to marketing, we offer a full spectrum of services to meet all your eCommerce needs.

Industry Versatility

We've had the privilege of working across 15+ industries, equipping us with the know-how to cater to your unique challenges and opportunities.

Other areas we work with AI

Startup Development
Human Resources
Technology Delivery
Quality Assurance
Traffic Acquisition
eCommerce Platform Delivery
Data & Analytics
Large Volume Data Transcribing, Tagging, Summarisation

Our tools

We focus on OpenAI API integrations across the APIs of embedding, completion, fine-tuning, and rich context chat. Occasionally we use other tools e.g. computer vision libraries yet the tools available within OpenAI are sufficient to substantially disrupt any business process.

In our work a larger part lays within the domain of Extract Transform and Load (ETL) as we have to agree, plan and implement access to the organizational systems, extract necessary data, transform it into high quality training material and load it to the API. Understanding what would be the right type of data, its attributes, and the time frame is the biggest part of the work.

Running applications are deployed in AWS or Azure clouds using built-in instruments for lambda processes and vector databases available.

Application UI usually runs either within a conventional tool e.g. Slack bot or embedded Jira plugin or in a lightweight React portal.

FAQs