The Waiting Room: Virtual Queuing for eCommerce It’s Black Friday soon but you’re more fearful than excited because of the traffic surge that might crash your store? Seriously, get a Waiting Room. Katherine Laparan Thursday, September 16, 2021
The Paradox of Choice: More Is Not Always Better When presented with too many options, customers are less likely to buy. And if they do buy, they are less satisfied with their purchase. So what can you do? Anna Ivuškāne Friday, September 10, 2021
Is Live Video Shopping the Future of eCommerce? Live video shopping is estimated to be a $300 billion market in 2021 in China alone, and $11 billion in the US. Big brands are jumping on the bandwagon. Katherine Laparan Tuesday, September 7, 2021
eCommerce Strategy: How to Position Your Brand as an Authority Authority makes you look cool! But more than that, it makes you look reliable and trustworthy that customers want to listen to you. Learn how to position your brand as an authority right here. Anna Ivuškāne Wednesday, September 1, 2021
Ways to Leverage Scarcity in Your Next eCommerce Campaign Make it scarce! Remember, the scarcer something is, the more precious it seems. Here are examples of scarcity marketing tactics that work. Anna Ivuškāne Friday, August 27, 2021
