Alfreds Genkins

CTO

10+ years of experience
Keynote speaker

Shopify | Hyvä | Headless Commerce | eCommerce Architecture | Technical Strategy

At scandiweb, Alfreds leads development and drives technical direction, focusing on performance and how things hold up at scale. With 10+ years of experience, he works across Shopify and Hyvä storefront builds, headless and PWA architecture, and custom tooling, helping teams move faster while keeping solutions stable and maintainable. He’s known for taking initiative and building what doesn’t exist yet, including Satoshi for Hyvä and Shopify, as well as contributing to ReadyMage. Alfreds has heaps of hobbies and interests, from radio-controlled planes, cars, and drones, to camping in nature and playing table games with friends.

Satoshi is our way of giving back to the community – great UX should be for everyone. We’ve tested, failed, tested again, and put the best UX patterns into Satoshi.

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