Migrate to Google Analytics 4 service

On July 1, 2023, standard Universal Analytics has stopped recording data. Don’t lose your year-over-year data about the store activity, and make sure your Google Analytics 4 are set up or start migrating TODAY.
Before we help you to migrate to GA4, let us assist you by making sure your data is all set up
300+ Analytics setups delivered for leading global brands

Migrate to Google Analytics 4 service

Your Universal Analytics will stop working in:
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  • 0hours
  • 0minutes
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On July 1, 2023, standard Universal Analytics has stopped recording data. Don’t lose your year-over-year data about the store activity, and make sure your Google Analytics 4 are set up or start migrating TODAY

Before we help you to migrate to GA4, let us assist you by making sure your data is all set up
300+ Analytics setups delivered for leading global brands
300+ Analytics setups delivered for leading global brands

Reasons to migrate GA4?

Universal Analytics properties will no longer process data.
Google announced that “On July 1, 2023, standard Universal Analytics properties will no longer process data."
No access to historical data from Universal Analytics in GA4
You will not be able to access historical data in GA4 since Google Analytics does not allow to transfer data from Universal Analytics.
GA4 is a new distinct tool with a variety of new capabilities.
GA4 is advertised as an update to UA, but because GA4 is a separate tool with a new data structure, this is a fairly broad generalisation.
300+ Analytics setups delivered for leading global brands

What are the improvements of GA4?

BigQuery integration
Unsampled data
Extended segmentation possibilities
Engagement metrics
Cross-platform tracking
Complete user journey
More intelligent tracking
Advanced analysis

Urgent migration to Google Analytics 4 in less than three days

Need to migrate to Google Analytics 4 fast? Get there in less than three days with our Urgent Migration plan. Don't let the July 1st, 2023 cut-off for Universal Analytics slow you down. Keep your data flowing and your decisions sharp with our quick and easy migration service.

How we can help you migrate to GA4 in 5 steps

Requirement preparation

Understanding your unique data tracking needs is our first priority. By reviewing your current setup and proposing a tailored infrastructure for your new site, we help ensure a seamless transition to GA4, while also developing essential requirements for implementation and dataLayer - enabling you to leverage the full potential of your data right from the start.

Review of current data tracking setup
New site tracking setup and infrastructure proposal
Data tracking tech requirements for implementation & dataLayer requirements development

dataLayer - analytics cornerstone

Through our dataLayer services, we streamline real-time event tracking and dynamic data sharing, provide out-of-the-box Google data tracking, mitigate misinformation risks, and offer custom solutions for additional tracking needs, all while ensuring the highest data accuracy and compliance with your specific requirements.

Easily hook into dataLayer events as they occur in the store
Pass dynamic information to all data collection services, make adjustments as needed
Avoid writing custom logic for each meaningful interaction
Avoid risks of reporting misinformation
OOTB data tracking for Google
dataLayer QA & Audit
Custom dataLayer events & customization required for additional tracking requirements

Some benefits of having a dataLayer

Easily hook into dataLayer events as they occur
on the store
Pass dynamic information to all data collection services, make adjustments as needed
Avoid writing custom logic for each meaningful interaction
Avoid risks of reporting misinformation
OOTB data tracking for Google

Action items to tackle in this phase

dataLayer QA & Audit
Custom dataLayer events & customization required for additional tracking requirements
Content & Messaging
Email & Social
Paid Marketing
Organic Search

Property setup & config

It's all about tailoring your GA4 environment to best serve your business needs: from creating and configuring GA4 properties, setting up enhanced measurement, filtering and data retention configurations, to linking GA - every detail is meticulously addressed for both Test and Production properties, providing you with an analytics setup built for success.

Mobile & Desktop
PX & Merchandising
Checkout & Post Purchase
Unified Commerce
GA4 property creation & configuring base settings for Test and Production properties
Enhanced Measurement configurations
Filtering configurations
Data Retention configurations
Custom definitions configurations
GA linking

Go-live process

During the actual Go-live, there are certain actions that need to be taken in order to make sure that the migration is successful from Analytics perspective:

DataLayer QA
Analytics data flow QA
Google Analytics & GA4 KPI data QA
Transactions are reported correctly

During the actual Go-live, there are certain actions that need to be taken in order to make sure that the migration is successful from Analytics perspective:

DataLayer QA
Analytics data flow QA
Google Analytics & GA4 KPI data QA
Transactions are reported correctly
Personalization
Loyalty Program
CRM & Customer Service
Data & Analytics

Post-go-live actions

The aspects that should be performed from Analytics migration perspective include:

Post-Go-live Analytics issues fixing (low priority issue which weren't fixed before Go-Live)
Source/medium reporting
Comparison of transaction data between various platforms: back-end v Google Analytics
Mobile & Desktop
PX & Merchandising
Checkout & Post Purchase
Unified Commerce

The aspects that should be performed from Analytics migration perspective include:

Post-Go-live Analytics issues fixing (low priority issue which weren't fixed before Go-Live)
Source/medium reporting
Comparison of transaction data between various platforms: back-end v Google Analytics

Requirements Prep

Review of current data tracking setup
New site tracking setup and infrastructure proposal
Data tracking tech requirements for implementation & dataLayer requirements development
Request free audit

dataLayer - analytics cornerstone

Easily hook into dataLayer events as they occur
on the store
Pass dynamic information to all data collection services, make adjustments as needed
Avoid writing custom logic for each meaningful interaction
Avoid risks of reporting misinformation
OOTB data tracking for Google
dataLayer QA & Audit
Custom dataLayer events & customization required for additional tracking requirements

Some benefits of having a dataLayer

Easily hook into dataLayer events as they occur
on the store
Pass dynamic information to all data collection services, make adjustments as needed
Avoid writing custom logic for each meaningful interaction
Avoid risks of reporting misinformation
OOTB data tracking for Google

Action items to tackle in this phase

dataLayer QA & Audit
Custom dataLayer events & customization required for additional tracking requirements
Content & Messaging
Email & Social
Paid Marketing
Organic Search

Property setup & config

Mobile & Desktop
PX & Merchandising
Checkout & Post Purchase
Unified Commerce
GA4 property creation & configuring base settings for Test and Production properties
Enhanced Measurement configurations
Filtering configurations
Data Retention configurations
Custom definitions configurations
GA linking
Request free audit

Go-live process

During the actual Go-live, there are certain actions that need to be taken in order to make sure that the migration is successful from Analytics perspective:

DataLayer QA
Analytics data flow QA
Google Analytics & GA4 KPI data QA
Transactions are reported correctly

During the actual Go-live, there are certain actions that need to be taken in order to make sure that the migration is successful from Analytics perspective:

DataLayer QA
Analytics data flow QA
Google Analytics & GA4 KPI data QA
Transactions are reported correctly
Personalization
Loyalty Program
CRM & Customer Service
Data & Analytics

Post-go-live actions

The aspects that should be performed from Analytics migration perspective include:

Post-Go-live Analytics issues fixing (low priority issue which weren't fixed before Go-Live)
Source/medium reporting
Comparison of transaction data between various platforms: back-end v Google Analytics
Mobile & Desktop
PX & Merchandising
Checkout & Post Purchase
Unified Commerce

The aspects that should be performed from Analytics migration perspective include:

Post-Go-live Analytics issues fixing (low priority issue which weren't fixed before Go-Live)
Source/medium reporting
Comparison of transaction data between various platforms: back-end v Google Analytics

Migrate to GA4 in 2-3 weeks and start collecting data now!

Starter
From
$799
*per
account

Migrate in 2+ weeks

For companies looking just to migrate to GA4

Request free audit
This service includes:
Migration to Google Analytics 4
Current data infrastructure review & GA4 requirements preparation
Property setup & config
Base configurations & automatically tracked events
Key business custom events (up to 10)
Exploration reports configurations
Go-live process
Post-go-live support
Most popular!
Standard
From
$2999
*per account

Migrate in 3+ weeks

For companies whose eCommerce is absolutely crucial

Request free audit
This service includes:
Migration to Google Analytics 4
Current data infrastructure review & GA4 requirements preparation
Property setup & config
Base configurations & automatically tracked events
Key business custom events (up to 10)
Exploration reports configurations
Go-live process
Post-go-live support
dataLayer setup / adjustments
eCommerce events setup
Automated store performance dashboards
Full-care
Contact us for pricing

Migrate in 4+ weeks

For companies who want's a robust and advanced analytics setup

Request free audit
This service includes:
Migration to Google Analytics 4
Current data infrastructure review & GA4 requirements preparation
Property setup & config
Base configurations & automatically tracked events
Key business custom events (up to 10)
Exploration reports configurations
Go-live process
Post-go-live support
dataLayer setup / adjustments
eCommerce events setup
Automated store performance dashboards
Raw data export to BigQuery
eCommerce Analytics BI projects & implementations
Urgent
Contact us for pricing

Migrate in less than 3 days

For companies who want's to migrate NOW and FAST

Migrate & jump on a call today
This service includes:
Migration to Google Analytics 4
Current data infrastructure review & GA4 requirements preparation
Property setup & config
Base configurations & automatically tracked events
Key business custom events (up to 10)
Exploration reports configurations
Go-live process
Post-go-live support
We have been thrilled to work with your team and hope to continue long-
term—you have been doing fantastic work!
Steve Mayne
Executive Commerce Director
It has been terrific working with a partner who is committed as I am to our brand. I look forward to seeing where it will take us, up higher, as always.
Florence Kiss
Senior Marketing Manager
Scandiweb proved to be a good fit and we are very happy with the commitment and dedication from both our team and the company so far.
Victor Emilson
Team Lead / PO

Start with a free audit of your analytics setup!

Contact form is working, we check it daily!

Your message will be answered by one of scandiweb analytics experts the same or next business day.

FAQs

What other options do I have?
Option A
If you get to used other Google services and using other Google-stack products, that’s the most common option to migrate to the newest version of Google Analytics.
Option B
There are plenty of options and if you were not happy with Google products that’s a great timing to get to know alternatives
What is Google Analytics 4?

A little backstory of Google Analytics is necessary to fully understand what GA4 is:

Google Analytics: The first version of Google Analytics, which were first introduced in 2005

Universal Analytics (UA): The updated and enhanced Google Analytics release from 2012, which took over as the default property type.

Google Analytics 360: This is a software package that came out in 2016 that, in addition to including Universal Analytics, also included Data Studio, Tag Manager, Surveys, Optimize, Audience Center and Attribution.

Google Analytics 4: This is the newest version of Google Analytics, which was released on October 14, 2020.

Why to migrate now?

Because GA4 will elevate analytics and the insights you can derive from it, moving to it should be a top priority. This will keep your company moving forward in the proper direction and enable you to accomplish a number of New Year’s goals.

Besides, if you already are using Google Analytics 3 (universal analytics), then there isn’t a choice if you are willing to continue using Google Analytics, except for migrating to another analytics tool.

How much time does it take to migrate to GA4?

2-3 weeks if we are talking about just the migration to GA4. From the first discovery meeting to post go-live actions.

What other analytics problems can you solve for me?

If you are facing any analytics problem, there is a big 95% chance that we have already solved it or a similar issue for our other clients.

Please, visit our Problems we solve page and you just might find an issue that you are facing and we can happily help you with!

What other options do I have?
Option A
If you get to used other Google services and using other Google-stack products, that’s the most common option to migrate to the newest version of Google Analytics.
Option B
There are plenty of options and if you were not happy with Google products that’s a great timing to get to know alternatives
What is Google Analytics 4?

A little backstory of Google Analytics is necessary to fully understand what GA4 is:

Google Analytics: The first version of Google Analytics, which were first introduced in 2005

Universal Analytics (UA): The updated and enhanced Google Analytics release from 2012, which took over as the default property type.

Google Analytics 360: This is a software package that came out in 2016 that, in addition to including Universal Analytics, also included Data Studio, Tag Manager, Surveys, Optimize, Audience Center and Attribution.

Google Analytics 4: This is the newest version of Google Analytics, which was released on October 14, 2020.

Why to migrate now?

Because GA4 will elevate analytics and the insights you can derive from it, moving to it should be a top priority. This will keep your company moving forward in the proper direction and enable you to accomplish a number of New Year’s goals.

Besides, if you already are using Google Analytics 3 (universal analytics), then there isn’t a choice if you are willing to continue using Google Analytics, except for migrating to another analytics tool.

How much time does it take to migrate to GA4?

2-3 weeks if we are talking about just the migration to GA4. From the first discovery meeting to post go-live actions.

What other analytics problems can you solve for me?

If you are facing any analytics problem, there is a big 95% chance that we have already solved it or a similar issue for our other clients.

Please, visit our Problems we solve page and you just might find an issue that you are facing and we can happily help you with!