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In this report, you will learn about
eCommerce internationalization- Consumer expectations
- Internationalization strategies 2023
- eCommerce platforms globally
- Main internationalization problems and solutions
In today's digital world, international expansion is the main goal for many businesses. According to studies, most consumers expect localization in online sales: product information, reviews & testimonials, and brand content. However, internationalization on an eCommerce site is more than just translations—it's a time-consuming, complex, and multi-layered process.
This research outlines the importance of localization and internationalization in eСommerce, considers the current market situation and the impact of language on consumer behavior, details the key steps of a strong internationalization strategy, popular platforms for launching global eCommerce, and the main localization problems and their solutions.
This research outlines the importance of localization and internationalization in eСommerce, considers the current market situation and the impact of language on consumer behavior, details the key steps of a strong internationalization strategy, popular platforms for launching global eCommerce, and the main localization problems and their solutions.
Prepared by
Olha Cicek
Business Analyst
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Is this resource really free?
Yes! We are happy to share our gathered insights and research materials. If you want to learn more, feel free to reach out to us any day!
Why do I need to fill out the download form?
Your data will be stored safely with us. We request your information in exchange for a valuable resource to
1. Enhance your browsing experience by tailoring the scandiweb website to your needs
2. Send you information and marketing communications that may interest you via email.
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Our days are filled with traffic acquisition, usability and A/B testing, data analysis and visualization.
Over the last few years, we’ve been lucky to bring growth insights to bootstrapping startups and digital merchants, as well as Fortune 500 enterprises who want to generate bigger revenues online, with projects for Walmart, Thomson Reuters, The New York Times, Happy Socks, Rockar Jaguar Land Rover, Lafayette 148 NY, Cervera, and KURU footwear, among many others. Now we think it’s time we started sharing our knowledge to help you bring your online business to the next level!
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