Salesforce integration with Attraqt for smarter search and merchandising
Connect Salesforce Commerce Cloud with Attraqt to improve onsite search, recommendations, personalization, and merchandising rules, so campaigns push the right products to the top.
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• Catalog entities (products, variants, categories, attributes, images, and URLs) are mapped from Salesforce to Attraqt’s feed schema, including locale-specific fields and channel-specific assortments.
• Price, inventory, and availability signals are synchronized on a scheduled or event-driven basis, with delta updates sending only changed records to keep discovery data current.
• Customer and segment identifiers are passed to Attraqt (where available) to support personalized ranking, recommendations, and rule targeting tied to Salesforce audience logic.
• Merchandising metadata such as boosts, bury rules, pinned products, and campaign tags are represented as searchable fields and ranking signals within Attraqt.
• Order and behavioral events (search queries, clicks, add-to-carts, and purchases) are streamed back to Attraqt to refresh relevance models and recommendation inputs.
• Sync runs are validated with schema checks, error handling, and retry logic, and processing outcomes are logged for reconciliation of missing or rejected records.
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Why choose scandiweb to handle Salesforce integration for you?
How do you integrate Salesforce Commerce Cloud with Attraqt for onsite search and merchandising rules?
We map the Salesforce catalog, pricing, availability, and category data into Attraqt feeds or APIs, then configure ranking and rule logic in Attraqt. Deployment includes validation for search results, facets, redirects, and campaign boosts.
What Salesforce data should sync to Attraqt to keep search, recommendations, and personalization accurate?
At minimum, sync product attributes, inventory/ATS, pricing, promotions, category assignments, and customer signals where applicable. The goal is to ensure Attraqt can rank and recommend based on the same trading reality your storefront uses.
Can Attraqt merchandising campaigns in Salesforce Commerce Cloud support multiple locales, catalogs, or sites?
Yes, we can structure feeds and rule sets by site, locale, currency, or catalog, so each market gets correct ranking and visibility. This helps avoid “global” boosts that accidentally surface the wrong products in a local store.
How do you prevent out-of-stock or non-sellable products from ranking in Attraqt search on Salesforce Commerce Cloud?
We pass availability and sellability flags from Salesforce, and use Attraqt rules to demote, exclude, or substitute products in real time or near real time. QA focuses on edge cases like backorders, bundles, and partial availability.
Why use scandiweb for a Salesforce Commerce Cloud and Attraqt product discovery integration?
scandiweb has delivered 2,100+ eCommerce projects since 2003 and builds complex search and merchandising integrations as part of enterprise commerce stacks. We help teams turn product discovery into measurable conversion and revenue gains.
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