4.9
PPC audit services for Google, Meta, and Bing accounts
One ad account reviewed throughout five checkpoints. You get a free written report with fixes in order of impact.
Trusted by 700+ leading brands worldwide
Trusted by 700+ leading brands worldwide
The practice behind the audit
x3
Average ROAS for our clients
150+
Clients supported on paid media
100+
Specialists in the Paid Media team
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What a bad ad account quietly costs
Ad platforms grade their own homework, and the report card always looks fine. These are the three expensive problems an outside audit keeps finding.
Platform numbers that flatter
The ad platform reports success while the bank account disagrees. An audit reconciles reported conversions against actual orders and margins.
Tracking trusted, never tested
Every bid decision inherits whatever the tracking got wrong, and most setups we open have it wrong somewhere. The tracking checkpoint runs first.
Fees to learn what is broken
Consultancies charge four figures to diagnose an account before fixing anything. Our audit does the diagnosis at no fee, and you keep the findings.
What our free audit gives you
Findings report
You receive a written document with every finding, its cost to you, and the fix order. It is the same whether you hire us or not.
Five checkpoints
Conversion tracking first, then bidding, structure, targeting, and creative, in the same order on every account.
Experienced reviewers
The auditors manage live client accounts every day, so each finding comes from someone who has fixed the same problem before.
Every paid channel in one review
Google, Meta, Bing, and LinkedIn accounts all fit the same five checkpoints, so multi-channel setups get one coherent read.
Nothing owed at the end
The review of one ad account is free, one time. No contract waits behind the report, and there is nothing to cancel afterward.
The roadmap stays with you
Findings are written so your own team can execute them. Merchants who want help usually hand over the first fixes, and many run the rest in-house.
Inside the PPC audit by scandiweb
Advertise where your customers are
We optimize campaigns across the leading ad platforms for maximum reach and impact.
Send one account ID and get back the ranked fix list
Your first account is audited free through view-only access – we never touch your campaigns – and the findings come back as a written report.
What happens once you send the account ID
The audit asks almost nothing of your team: one account ID, view-only access, and a call at the end. Everything else happens on our side, and nothing changes inside your account.
View-only access
You grant read-only access from your ad platform. An audit never requires edit rights, and the access ends when the audit does.
The five-checkpoint review
Specialists work through the five checkpoints on the account you chose, starting with tracking and ending at bidding.
The report walk-through
You receive the written report and a call that goes through the fix order and what each repair should return.
Your call on what comes next
You can run the fixes in-house or hand them to us. Most merchants start with the two or three items at the top of the list.
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Case studies after PPC audits by scandiweb
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An Irish apparel brand's Christmas season at +500% revenue
+260%
Revenue across paid channels
+50%
ROAS overall
+38%
Conversion rate
Learn more
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3 months of PPC fixes for a packaging distributor
6.4
ROAS after three months
$92
Cost per conversion
$2.38
Average CPC
Learn more
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One year after takeover: +47% conversions for a translation firm
+632.55%
Click-through rate
+49.48%
Click share
+41.89%
Overall conversion rate
Learn more
What merchants say about working with scandiweb
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PPC audit questions answered
What does a PPC audit include?
The audit covers one ad account across five checkpoints: tracking, bidding and ROAS strategy, structure, targeting, and creative. Every finding is written up with its price tag and its remedy, ordered by impact, in a report that stays with your team.
Is the PPC audit really free?
Yes, for one ad account, one time. The honest commercial logic: some merchants hire us to run the fixes, and the audit proves how we work. There is no fee, no contract attached to the report, and no obligation to continue past the walk-through call.
How long does the audit take?
A few business days for most accounts, agreed when the audit is booked, since account size moves the effort. The walk-through call is booked as soon as the written report is ready, and nothing in your account changes while we read it.
What do you check in conversion tracking?
Whether reported conversions are real: duplicate events, missing purchase values, test transactions, consent-mode gaps, and platform-versus-analytics mismatches. Tracking runs first among the checkpoints because every other finding depends on the numbers being true.
Is this a Google Ads audit or a full PPC audit?
Both are available. One account means one platform, so a Google Ads audit covers exactly that, and merchants running Meta, Bing, or LinkedIn alongside usually audit the biggest spender first. The checkpoints are the same five on any platform.
What happens after the audit?
Do we have to hand over account access?
Only view-only access, granted from your own ad platform, and you can revoke it the moment the audit ends. We never request edit rights for an audit, billing details stay untouched, and nothing inside the account is changed while we review it.
Who performs the audit?
The same specialists who manage our clients' paid accounts every day, certified across Google Ads, Meta, TikTok Shop, Bing, and Criteo. No automated scoring tool writes the report, though scripts help the team check the mechanical parts faster.
Claim your free five-checkpoint PPC audit
Point us at one account on Google, Meta, Bing, or LinkedIn. The specialists who run our client accounts review yours and send the written findings.
Prefer to talk now? Book a call straight away, or email us at: [email protected]
Ready for a PPC audit that pays for itself?
Share access to your ad account and we'll come back with findings you can act on the same week: which campaigns quietly burn budget, which settings and structures to change, and what each fix is worth in recovered spend.
