Connect BigCommerce with Smile.io to run points, referrals, and VIP tiers in one loyalty program, sync customers and orders reliably, and measure retention impact in GA4.
• BigCommerce customer and order records are used as the source of truth, with Smile.io member profiles linked via email and BigCommerce customer ID.
• Order events (created, paid, fulfilled, canceled, refunded) are routed to Smile.io, and points earn/reversal logic is applied based on mapped order state.
• Discounts and rewards redeemed at checkout are associated to the originating Smile.io reward, and redemption metadata is stored alongside the BigCommerce order.
• Customer attributes used for VIP tiers (lifetime spend, order count, account age) are calculated from BigCommerce data and mapped to Smile.io properties.
• Delta syncs send only changed customers and orders, with retries on transient API errors and idempotent handling to avoid duplicate points.
• Sync activity is logged with per-entity status, timestamped payload references, and error details to support troubleshooting and audit trails.
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We map BigCommerce order states to Smile.io earn and reversal rules, then validate edge cases like partial refunds and edited orders. This prevents “missing points” tickets and keeps VIP tiers tied to real spend.
We sync customer identity, order history, and key properties needed for tier logic and eligibility checks. If you use multiple storefronts or regions, we can segment sync rules by store, currency, or customer group.
Yes, we can pass Smile.io events and reward metadata into GA4 via Google Tag Manager and a clean data layer. You can then report on repeat purchase rate, redemption impact, and cohort retention.
Yes, we can push tier, points balance, and referral status to your email platform so campaigns trigger off loyalty state. This keeps lifecycle messaging consistent with what customers see in their account.
scandiweb has delivered 2,100+ eCommerce projects since 2003 and has 60+ certified GA4 and Adobe Analytics experts for measurement-heavy setups. We can implement, QA, and support the integration with clear ownership.










