4.9
scandiweb builds automated emails that send when a customer abandons a cart or places an order, using the data your store already records. We are a Klaviyo Platinum Advisor.
Trusted by 700+ leading brands worldwide
Trusted by 700+ leading brands worldwide
100+
growth marketing specialists
2,100+
eCommerce projects delivered
$4B+
processed in client revenue per year
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Most stores already pay for a messaging platform. The gap is in the store itself, which never sends the signals an automated email waits for. Until those signals exist, switching tools changes nothing.
Browse and checkout actions never leave your storefront, so browse abandonment and replenishment stay switched off and cart recovery is the only one running.
Recommendation blocks show sold-out SKUs because the catalog feed to your messaging platform updates overnight and misses same-day stock changes.
Nobody has mapped purchase history into queryable profile fields. Your marketer targets by list membership, and winback reaches customers who bought last week.
The emails are the visible part and the cheapest part. Most hours go into the work before any email is written: proving which actions your storefront records, and turning them into customer profiles your segment rules can read. Get that wrong and every email reaches the wrong people.
We add the storefront events your flows depend on, such as viewed product and started checkout, then verify the fields each event delivers.
Product data and stock state sync into the messaging platform on a schedule you set, and each customer profile stores order history as queryable fields.
Consent state stays identical in store and platform, and we set up domain authentication and DMARC so your sends clear spam filters at Gmail and Outlook.
We write the segment rules your team asked for and could not build, using purchase frequency and the value bands your catalog data already supports.
You get each flow built in your own account, with its trigger and exit logic documented and a QA record of every branch that was tested.
You get the flow map and the event schema in writing. Your marketer can change a trigger or a segment without opening a scandiweb ticket.
See which automated emails your store is missing
Email marketing automation sends an email triggered by a customer action in your store, such as abandoning a cart or receiving a delivery. An eCommerce program is built from six flow families, each waiting on a different store event, and scandiweb builds all six with their own trigger conditions and exit rules.
Our eCommerce analytics services team writes the tracking these flows read from.
SMS marketing automation for eCommerce sends a text on a specific customer action. eCommerce SMS marketing suits a short list of high-intent moments, such as an abandoned cart or a back-in-stock alert. scandiweb builds the SMS inside the same flow as the email, with consent state and per-country quiet hours set before the first send.
Both channels send from one Klaviyo workspace, the setup described in our best Shopify integrations guide.
A marketing automation implementation connects your storefront to the messaging platform, then rebuilds the flows on that connection. scandiweb maps your store's events and profile fields before anything is switched on, because the platform is rarely why a program underperforms. One Mailchimp-to-Klaviyo migration raised revenue attributed to email marketing 4.8x.
On Adobe Commerce, the connector feeding order and browse events into Klaviyo is one of the Klaviyo and Magento integrations we build most often.
We set up Klaviyo or Dotdigital on your store and map the event schema and the profile fields, so your team gets a working account with the first flows already live.
We move your lists and consent state off the current tool, then rebuild every flow in the new one with its domain authentication verified before any send.
Marketing automation integration reaches into your back office. scandiweb connects the messaging platform to your ERP or OMS, and the flows read order status from there.
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scandiweb built each program end to end, including the segment model and the SMS touchpoints.
+15%
average order value
10
customer segments the flows target
160+
stores alongside the web store
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€150K
monthly lifecycle revenue
5
markets live at launch
3
languages delivered
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£1.2M
revenue attributed to email
18,960%
ROI in the first three months
£190
earned for every £1 invested
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Klaviyo lists scandiweb at Platinum Advisor level, its top partner tier, covering implementation and omnichannel messaging on Shopify and Adobe Commerce.
If your storefront does not emit the event a flow requires, scandiweb writes it into your Adobe Commerce or Shopify codebase in the same sprint, no third party.
Event instrumentation for your flows is written by 60+ certified GA4 and Adobe Analytics specialists, the people scandiweb staffs on its eCommerce analytics projects.
scandiweb works in Klaviyo, Dotdigital, Mailchimp and Bloomreach. Your project starts in the platform your team already logs into, and no license changes hands.
scandiweb holds Adobe Gold Solutions Partner and Shopify Plus Partner status. Your automation supplier is already accountable to the two vendors your store is built on.
ISO 27001 certification and PCI DSS compliance cover how customer data moves between your store and the messaging platform, including consent state and profile fields.
We prove the data before building a flow. scandiweb spends the first two weeks reading your store's event stream against the flows you want live, because a flow built on a missing trigger looks finished and sends to nobody. Cart recovery and post-purchase go live first, the rest in revenue order.
We open your messaging platform and your store's event data, then list every flow that is live and every trigger your storefront never sends. You get that gap list whether or not the project goes ahead.
We write the event schema your flows read, then add the missing storefront events with your developers or ours. Each one is confirmed to reach the platform with a payload a segment rule can query.
We design each flow as a diagram before anyone builds it, down to the trigger conditions and what a customer sees at each step. You approve the diagram before anything is written into your live platform.
We build the flows, then test them against seeded profiles built to match every trigger condition. No real customer is the first test, and deliverability and consent behavior are checked on the same pass.
Your marketer gets a working session on the platform and the written flow map. After handover we review revenue per recipient on each flow and rebuild the ones that underperform, without opening a new project.
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When the flows are already built and the growth plan is the open question, start with eCommerce strategy consulting.
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eCommerce marketing automation services are the build and management of triggered messaging for an online store: the event tracking underneath the messages, the profile and catalog data the flows read, and the flows themselves. A standard set covers welcome, cart abandonment, post-purchase, replenishment, and winback. scandiweb builds them in your platform and hands over the documentation.
Marketing automation cost takes two commercial shapes and most stores use both. The build is quoted once, against the number of flows and the amount of event work still missing from your storefront. The work after launch is billed per month, covering testing and new flows. scandiweb quotes after the consultation, because the size of the event gap is what sets the number.
A campaign goes out to a list on a scheduled date. An automated flow waits for a customer action and sends only to the person who took it, so the message reaches fewer people at the exact moment they acted. scandiweb builds the flows and the event data they read.
The marketing automation agencies that rank for this service are mostly HubSpot and Marketo shops selling B2B lead nurture. scandiweb has only ever worked on eCommerce, so the company that maintains your Adobe Commerce or Shopify storefront is the one adding the missing events, with no second vendor and no separate marketing automation consultant to brief.
The consultation comes first, then event and data-layer work, catalog and profile sync, consent and deliverability setup, segment rules, the flow builds, seeded QA, and a documented handover. Reporting on flow revenue per recipient is included. Broadcast campaign production stays outside this scope and is a separate scandiweb service.
scandiweb holds Platinum Advisor status in Klaviyo's own partner program and builds in Klaviyo more often than any other platform. Dotdigital, Mailchimp, Bloomreach and Dynamic Yield are also in use across client stacks today. If your platform is not on that list, the consultation still applies, because the event and profile work underneath the messages is the same whichever tool sends them.
It starts with the consultation, and the only input scandiweb asks for is read access to your messaging platform plus your store URL. The output is a written gap list ranked by the revenue at stake in each missing flow. From there you either scope the build with us or hand the list to your own team.
Two inputs: the store URL and a login that can see your messaging platform. Our lifecycle team goes through both and writes up what your current setup can and cannot do, with a number beside each gap.
Prefer to talk now? Book a call straight away, or email us at: [email protected]
Written by the specialists who build the flows.
scandiweb adds the missing tracking to your store and builds the automated emails that use it, starting with the ones worth the most revenue.
