Connect Magento 2 / Adobe Commerce with Dotdigital to sync customers, orders, and cart events, then trigger personalized email and SMS automations that lift retention and repeat sales.
• Customer, subscriber, and consent fields are mapped from Magento to Dotdigital contacts, with opt-in status and timestamps synced to support permission-based email.
• Order and cart events are sent from Magento to Dotdigital as tracked data, with identifiers linking sessions, customers, and purchases for automation triggers.
• Product catalog data is exported from Magento to Dotdigital Insight data, with attributes such as SKU, price, stock status, categories, and image URLs mapped for dynamic content.
• Segmentation data is built in Dotdigital from synced contacts and transactional datasets, with updates driven by scheduled syncs and event-based payloads.
• Delta sync logic sends only changed records where supported, while full refresh jobs can be used for reconciliation after major catalog or attribute updates.
• Sync runs and API responses are logged, with validation for required fields, payload size handling, and retry behavior on transient errors.
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We connect Magento data sources to Dotdigital via API and/or native connectors, then validate field mapping, consent, and update frequency. You get a predictable sync that marketing can trust.
Yes – we pass cart and behavioral events into Dotdigital so automations can fire based on timing, product, and customer state. Triggers are tested end to end to avoid double sends and missing events.
Typically: SKU, name, price, image URL, categories, stock status, and product URL, plus customer order history. We structure the feed so personalization blocks render correctly across templates.
Yes, with a store-aware data model and clear segmentation rules per website, store view, or market. We help you avoid cross-store contamination in lists, programs, and reporting.
We align campaign identifiers, order IDs, and events so email and SMS revenue can be reconciled across Dotdigital and Magento, then extend tracking into GA4 if needed. scandiweb has delivered 575+ eCommerce BI dashboards, so reporting doesn’t end in guesswork.