Connect BigCommerce with Friendbuy to launch referral and loyalty campaigns with advocate and referred-friend flows, reward and promo code automation, widgets, attribution reporting, and fraud controls.
• Friendbuy tracking is embedded on BigCommerce storefront pages to capture referral clicks, widget interactions, and identified sessions tied to Friendbuy campaign IDs.
• Checkout and order lifecycle events (order placed, payment status, cancellations, refunds) are sent from BigCommerce to Friendbuy via API/webhooks for attribution and reward validation.
• Customer identifiers (email and customer ID, where available) are mapped between BigCommerce and Friendbuy to associate advocates, referred friends, and their orders.
• Promo codes and reward redemptions are recorded against the originating referral offer so Friendbuy can attribute conversions and calculate incentive eligibility.
• Event payloads include cart and order totals, currency, and line-item context (when exposed) to support minimum-spend rules and reward thresholds.
• Fraud-control signals are passed through event data (IP, device, order patterns, and duplicate identifiers where available) and are logged for review and decisioning.
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We map BigCommerce customer, cart, and order events into Friendbuy so advocate and referred-friend journeys trigger the right widgets, rewards, and attribution automatically.
Typically you send signup, purchase, discount or promo code usage, refunds, and chargebacks so Friendbuy can credit advocates and reverse rewards when orders change.
Yes, we set up Friendbuy-to-BigCommerce coupon logic so codes are created, applied, and validated consistently, including rules for one-time use and eligibility.
We sync reward status with real order outcomes and track redemptions, which prevents double issuing and helps support resolve “where’s my reward” cases fast.
We implement event-level checks and reconciliation for self-referrals, duplicate accounts, and suspicious redemptions, using Friendbuy rules backed by BigCommerce data.










